HomeMy WebLinkAbout18 - 2010 Restaurant Weeks Work AgreementCITY OF NEWPORT BEACH
CITY COUNCIL STAFF REPORT
Agenda Item No. 18
November 24, 2009
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: Planning Department
Leigh M. De Santis, Economic Development Administrator,
949 - 644 -3207, Idesantis @newportbeachca.gov
SUBJECT: 2010 Restaurant Weeks Work Agreement
RECOMMENDATION:
Waive the requirements of City Council Policy F -14, and approve and authorize the
Mayor and City Clerk to sign the 2010 Restaurant Weeks Work Agreement between the
City and California Marketing Concepts.
DISCUSSION:
Background:
The Newport Beach Restaurant Association BID organized a Restaurant Week in both
January 2007 and 2008. In 2009 the NBRA organized two Restaurant Weeks, one in
January, as in previous years, and one in October. The City has financially supported
the events. The NBRA hopes the Restaurant Weeks may eventually become self
sustaining and they believe that making them a bi- annual event may hasten that
possibility.
Analysis:
In 2007 and 2008, the NBRA BID contracted directly with California Marketing Concepts
(CIVIC) to provide marketing support for and project management of Restaurant Week.
In 2009 staff recommended that the City become a party to the agreement because of
the amount of City support being provided and because the two Restaurant Week
events were scheduled to occur in two different fiscal years. The City can encumber
funds that will be expended over two fiscal years. The BID, however, is renewed every
fiscal year, and cannot commit to the expenditure of funds for a period when there is the
possibility that it would not exist. For 2010, staff is recommending an agreement
2010 Restaurant Weeks Work Agreement
November 24, 2008
Page 2
between the City and CIVIC, in light of limitations on the BID's contracting abilities that
have recently come to our attention. The NBRA Board has approved this Agreement.
Under the Agreement CIVIC will, with the assistance of a NBRA sub - committee, plan two
restaurant week events. In addition to planning, CIVIC is charged with the management
and execution of the events. CMC's tasks will include the following.
• Solicit NBRA members to participate in restaurant week
• Prepare all the written materials for participants
• Prepare all the marketing materials for the event, and for the public
• Solicit and work with sponsors for restaurant week
Plan and conduct the participant meetings, gala kick -off event and concluding
event
• Conduct a post event review
CIVIC reports securing over $250,000 of tangible in -kind sponsorships for January 2009
and $30,000 in cash support. Close to 70 restaurants participated in the January 2009
event. Post campaign surveys reported the highest sales volume week of the year,
excluding private events, for what is traditionally a slow business period. Sales were up
an average of 21 % from Restaurant Week 2008 figures.
The attached Professional Services Agreement clearly limits the City's liability to a
maximum of $100,000 already approved and appropriated for this purpose as part of
the budget adoption in June 2009. The City's liaison to the NBRA will be monitoring
and signing expenditures under the PSA.
Legal Review:
The Office of the City Attorney has advised us that the NBRA contract should have
followed City Council Policy F -14 Authority to Contract for Services. This policy
provides that proposals should be invited from three qualified consultants, and the most
qualified firm selected before the cost of services is negotiated. In this case, staff
followed past practice with BID contracts, which has been to allow the BIDs to select
consultants through whatever process they deem appropriate. If the City Council
agrees that continuing past BID practice for this contract is appropriate for continuity,
especially since planning for the January Restaurant Week is well underway, the
Council may waive the requirements of Policy F -14 and approve of the PSA. Staff is
working with the Office of the City Attorney to bring all of the BID contracts into
compliance with City policies.
Environmental Review:
Approval of the Agreement is not a project as defined by CEQA.
2010 Restaurant Weeks Work Agreement
November 24, 2008
Page 3
Funding Availability:
The City Council, as part of the budget process in June 2009, approved $100,000 in
funding to the Restaurant Association BID to underwrite the cost of the two events in
2010.
Prepared by:
Submitted by:
Ae��7 -.�4e
Leigh M. De Santis, Sharon Z. Wood,
Economic Development Administrator Assistant City Ma4afger
Attachment: Professional Services Agreement
PROFESSIONAL SERVICES AGREEMENT WITH
CALIFORNIA MARKETING CONCEPTS, INC. FOR
TWO RESTAURANT WEEK CAMPAIGNS IN CALENDAR YEAR 2010
THIS AGREEMENT is made and entered into as of this day of
2009, by and between the CITY OF NEWPORT BEACH, a Municipal
Corporation ( "City ") and CALIFORNIA MARKETING CONCEPTS, INC., a California
Corporation ( "Consultant"), whose address is P.O. Box 5711, Balboa Island, CA
92662, and is made with reference to the following:
RECITALS
A. City is a municipal corporation duly organized and validly existing under the laws
of the State of California with the power to carry on its business as it is now
being conducted under the statutes of the State of California and the Charter of
City.
B. City requires project marketing and sponsorship development services for City's
biannual Restaurant weeks.
C. City desires to engage Consultant to provide marketing and sponsorship
development services for City's biannual Restaurant Weeks. The first Restaurant
Week is to take place on January 22 -28, 2010 and the second Restaurant Week is
to take place in September or October, 2010. Together the two Restaurant
Weeks constitute the "Project ".
D. Consultant possesses the skill, experience, ability, background, certification and
knowledge to provide the services described in this Agreement.
E. The principal member of Consultant for purposes of this Project, shall be Peggy
Fort.
F. The City has solicited and received a proposal from Consultant, reviewed the
previous experience and evaluated the expertise of Consultant, and
recommends Consultant to City to render professional services under the terms
and conditions set forth in this Agreement.
NOW, THEREFORE, it is mutually agreed by and between the undersigned parties as
follows:
TERM
The term of this Agreement shall commence on the above written date, and shall
terminate on the 31St day of October, 2009, unless terminated earlier as set forth
herein.
2.
3.
4.
SERVICES TO BE PERFORMED
Consultant shall diligently perform all the services described in the Scope of
Services attached hereto as Exhibit A and incorporated herein by reference. The
City may elect to delete certain tasks of the Scope of Services at its sole
discretion.
TIME OF PERFORMANCE
Time is of the essence in the performance of services under this Agreement and
Consultant shall perform the services in accordance with the schedule included
in Exhibit A. The failure by Consultant to strictly adhere to the schedule may
result in termination of this Agreement by City.
Notwithstanding the foregoing, Consultant shall not be responsible for delays
due to causes beyond Consultant's reasonable control. However, in the case of
any such delay in the services to be provided for the Project, each party hereby
agrees to provide notice to the other party so that all delays can be addressed.
3.1 Consultant shall submit all requests for extensions of time for
performance in writing to the Project Administrator not later than ten (10)
calendar days after the start of the condition that purportedly causes a
delay. The Project Administrator shall review all such requests and may
grant reasonable time extensions for unforeseeable delays that are
beyond Consultant's control.
3.2 For all time periods not specifically set forth herein, Consultant shall
respond in the most expedient and appropriate manner under the
circumstances, by either telephone, fax, hand - delivery or mail.
COMPENSATION TO CONSULTANT
City shall pay Consultant for the services on a time and expense not -to- exceed basis in
accordance with the provisions of this Section. Consultant's compensation for all work
performed in accordance with this Agreement, including all reimbursable items One
Hundred Fifteen Thousand Five Hundred Dollars and no /100 ($115,500), without
prior written authorization from City. No billing rate changes shall be made during the
term of this Agreement without the prior written approval of City
4.1. MARKETING & PUBLIC RELATIONS
From November 1, 2009 through October 31, 2010, City shall pay
Consultant for all marketing and public relations services including, but not
limited to, ongoing consulting, execution and marketing activities as
outlined in Exhibit A, at a rate of $3,500 per month in accordance with the
provisions of this Section and Exhibit A. Consultant's compensation for all
marketing and public relations tasks performed in accordance with this
Agreement shall not exceed Forty-Two Thousand Dollars and No
Cents ($42,000.00) without prior written authorization from City.
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4.2 PROJECT MANAGEMENT
City shall pay Consultant for overall project management and execution of
additional campaign coordination and administrative services tasks as
outlined in Exhibit A, at an hourly rate of Thirty Dollars ($30.00) per hour in
accordance with the provisions of this Section and Exhibit A. Consultant's
compensation for overall project management and execution of additional
campaign coordination and administrative services tasks performed in
accordance with this Agreement shall not exceed Forty-Two Thousand
Nine Hundred Dollars and No Cents ($42,900) without prior written
authorization from City.
4.3 REIMBURSABLE ITEMS
City shall reimburse Consultant up to Three Hundred Dollars and No
Cents ($300) per month, without prior written approval, for out of pocket
expenses incurred in the performance of work executed on behalf of the
City and NBRA. Such out of pocket expenses include, but are not limited
to, reimbursements of postage, photocopying, messenger, printing,
seminars etc. Out -of- pocket expenses in excess of $300.00 per month
shall require advance written approval by City.
4.4 SPONSORSHIP DEVELOPMENT- INCENTIVE BONUS PLAN
Consultant shall develop, solicit and secure event sponsorships. Subject
to the exclusions set forth below, Consultant shall be paid a bonus as an
incentive for all cash sponsorships actually received by the City for the
Project in advance of the event, provided that the cash sponsorship is
directly attributable to Consultant's efforts as follows:
SPONSORSHIP DEVELOPMENT INCENTIVE BONUS PLAN
CIVIC INC. ACCUMULATIVE REVENUE GENERATED
$ 10,000
$ 20,000
$ 30,000
$ 40,000
$ 50,000
$ 60,000
$ 70,000
$ 80,000
$ 90,000
$1,000 Bonus Paid
$1,500 Bonus Paid
$2,000 Bonus Paid
$2,500 Bonus Paid
$3,000 Bonus Paid
$3,500 Bonus Paid
$4,000 Bonus Paid
$4,500 Bonus Paid
$5,000 Bonus Paid
The maximum bonus Consultant shall be entitled to receive under the
incentive bonus plan shall be Twenty Seven Thousand Dollars and No
Cents ($27,000.00). The Parties hereto expressly agree that the bonuses
called for hereunder shall be paid to Consultant from cash sponsorships
actually received by the City. The Parties also expressly agree that the
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following shall be expressly excluded and not be considered to be cash
sponsorships for purposes of determining the bonus set forth herein:
A. Any funding or cash sponsorships received from the City, Visit
Newport Beach, Inc. (formerly the Newport Beach Conference and
Visitors Bureau), and the Newport Beach Restaurant Association.
B. Any In -Kind sponsor Consultant secures and develops.
4.2 Consultant shall submit monthly invoices to City describing the work
performed the preceding month. Consultant's bills shall include the name
of the person who performed the work, a brief description of the services
performed and /or the specific task in the Scope of Services to which it
relates, the date the services were performed, the number of hours spent
on all work billed on an hourly basis, and a description of any
reimbursable expenditures. City shall pay Consultant no later than thirty
(30) days after approval of the monthly invoice by City staff.
4.3 City shall reimburse Consultant only for those costs or expenses
specifically approved in this Agreement, or specifically approved in writing
in advance by City. Unless otherwise approved, such costs shall be
limited and include nothing more than the following costs incurred by
Consultant:
A. The actual costs of subconsultants for performance of any of the
services that Consultant agrees to render pursuant to this
Agreement, which have been approved in advance by City and
awarded in accordance with this Agreement.
B. Approved reproduction charges.
C. Actual costs and/or other costs and /or payments specifically
authorized in advance in writing and incurred by Consultant in the
performance of this Agreement.
4.4 Consultant shall not receive any compensation for Extra Work performed
without the prior written authorization of City. As used herein, "Extra
Work" means any work that is determined by City to be necessary for the
proper completion of the Project, but which is not included within the
Scope of Services and which the parties did not reasonably anticipate
would be necessary at the execution of this Agreement. Compensation
for any authorized Extra Work shall be paid at an hourly rate of Thirty
Dollars ($30) per hour,
4.5 Notwithstanding any other provision of this Agreement, when payments
made by City equal 90% of the maximum fee provided for in this
Agreement, no further payments shall be made until the conclusion of
Restaurant week.
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5. PROJECT MANAGER
Consultant shall designate a Project Manager, who shall coordinate all phases of
the Project. This Project Manager shall be available to City at all reasonable
times during the Agreement term. Consultant has designated PEGGY FORT to
be its Project Manager. Consultant shall not remove or reassign the Project
Manager or any personnel listed in Exhibit A or assign any new or replacement
personnel to the Project without the prior written consent of City. City's approval
shall not be unreasonably withheld with respect to the removal or assignment of
non -key personnel.
Consultant, at the sole discretion of City, shall remove from the Project any of its
personnel assigned to the performance of services upon written request of City.
Consultant warrants that it will continuously furnish the necessary personnel to
complete the Project on a timely basis as contemplated by this Agreement.
6. ADMINISTRATION
This Agreement will be administered by the Economic Development
Department. LEIGH DI SANTIS shall be the Project Administrator and shall
have the authority to act for City under this Agreement. The Project
Administrator or his /her authorized representative shall represent City in all
matters pertaining to the services to be rendered pursuant to this Agreement.
7. CITY'S RESPONSIBILITIES
In order to assist Consultant in the execution of its responsibilities under this
Agreement, City agrees to, where applicable:
A. Provide access to, and upon request of Consultant, one copy of all
existing relevant information on file at City. City will provide all such
materials in a timely manner so as not to cause delays in Consultant's
work schedule.
8. STANDARD OF CARE
8.1 All of the services shall be performed by Consultant or under Consultant's
supervision. Consultant represents that it possesses the professional and
technical personnel required to perform the services required by this
Agreement, and that it will perform all services in a manner
commensurate with community professional standards. All services shall
be performed by qualified and experienced personnel who are not
employed by City, nor have any contractual relationship with City. By
delivery of completed work, Consultant certifies that the work conforms to
the requirements of this Agreement and all applicable federal, state and
local laws and the professional standard of care.
8.2 Consultant represents and warrants to City that it has, shall obtain, and
shall keep in full force in effect during the term hereof, at its sole cost and
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expense, all licenses, permits, qualifications, insurance and approvals of
whatsoever nature that is legally required of Consultant to practice its
profession. Consultant shall maintain a City of Newport Beach business
license during the term of this Agreement.
8.3 Consultant shall not be responsible for delay, nor shall Consultant be
responsible for damages or be in default or deemed to be in default by
reason of strikes, lockouts, accidents, or acts of God, or the failure of City
to furnish timely information or to approve or disapprove Consultant's
work promptly, or delay or faulty performance by City, contractors, or
governmental agencies.
9. HOLD HARMLESS
To the fullest extent permitted by law, Consultant shall indemnify, defend and
hold harmless City, its City Council, boards and commissions, officers, agents,
volunteers, and employees (collectively, the "Indemnified Parties ") from and
against any and all claims (including, without limitation, claims for bodily injury,
death or damage to property), demands, obligations, damages, actions, causes
of action, suits, losses, judgments, fines, penalties, liabilities, costs and
expenses (including, without limitation, attorney's fees, disbursements and court
costs) of every kind and nature whatsoever (individually, a Claim; collectively,
"Claims'), which may arise from or in any manner relate (directly or indirectly) to
any breach of the terms and conditions of this Agreement, any work performed
or services provided under this Agreement including, without limitation, defects in
workmanship or materials or Consultant's presence or activities conducted on
the Project (including the negligent and/or willful acts, errors and/or omissions of
Consultant, its principals, officers, agents, employees, vendors, suppliers,
consultants, subcontractors, anyone employed directly or indirectly by any of
them or for whose acts they may be liable or any or all of them).
Notwithstanding the foregoing, nothing herein shall be construed to require
Consultant to indemnify the Indemnified Parties from any Claim arising from the
sole negligence or willful misconduct of the Indemnified Parties. Nothing in this
indemnity shall be construed as authorizing any award of attorney's fees in any
action on or to enforce the terms of this Agreement. This indemnity shall apply
to all claims and liability regardless of whether any insurance policies are
applicable. The policy limits do not act as a limitation upon the amount of
indemnification to be provided by the Consultant.
10. INDEPENDENT CONTRACTOR
It is understood that City retains Consultant on an independent contractor basis
and Consultant is not an agent or employee of City. The manner and means of
conducting the work are under the control of Consultant, except to the extent
they are limited by statute, rule or regulation and the expressed terms of this
Agreement. Nothing in this Agreement shall be deemed to constitute approval
for Consultant or any of Consultant's employees or agents, to be the agents or
employees of City. Consultant shall have the responsibility for and control over
the means of performing the work, provided that Consultant is in compliance with
the terms of this Agreement. Anything in this Agreement that may appear to give
City the right to direct Consultant as to the details of the performance or to
exercise a measure of control over Consultant shall mean only that Consultant
shall follow the desires of City with respect to the results of the services.
11. COOPERATION
Consultant agrees to work closely and cooperate fully with City's designated
Project Administrator and any other agencies that may have jurisdiction or
interest in the work to be performed. City agrees to cooperate with the
Consultant on the Project.
12. CITY POLICY
Consultant shall discuss and review all matters relating to policy and Project
direction with City's Project Administrator in advance of all critical decision points
in order to ensure the Project proceeds in a manner consistent with City goals
and policies.
13. PROGRESS
Consultant is responsible for keeping the Project Administrator and/or his/her
duly authorized designee informed on a regular basis regarding the status and
progress of the Project, activities performed and planned, and any meetings that
have been scheduled or are desired.
14. INSURANCE
Without limiting Consultant's indemnification of City, and prior to commencement
of work Consultant shall obtain, provide and maintain at its own expense during
the term of this Agreement, a policy or policies of liability insurance of the type
and amounts described below and in a form satisfactory to City.
A. Certificates of Insurance. Consultant shall provide certificates of
insurance with original endorsements to City as evidence of the insurance
coverage required herein. Insurance certificates must be approved by
City's Risk Manager prior to commencement of performance or issuance
of any permit. Current certification of insurance shall be kept on file with
City at all times during the term of this Agreement.
B. Signature. A person authorized by the insurer to bind coverage on its
behalf shall sign certification of all required policies.
C. Acceptable Insurers. All insurance policies shall be issued by an
insurance company currently authorized by the Insurance Commissioner
to transact business of insurance in the State of California, with an
assigned policyholders' Rating of A (or higher) and Financial Size
Category Class VII (or larger) in accordance with the latest edition of
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Best's Key Rating Guide, unless otherwise approved by the City's Risk
Manager.
D. Coverage Requirements.
i. Workers' Compensation Coverage. Consultant shall maintain
Workers' Compensation Insurance and Employer's Liability
Insurance for his or her employees in accordance with the laws of
the State of California. In addition, Consultant shall require each
subcontractor to similarly maintain Workers' Compensation
Insurance and Employer's Liability Insurance in accordance with
the laws of the State of California for all of the subcontractor's
employees. Any notice of cancellation or non - renewal of all
Workers' Compensation policies must be received by City at least
thirty (30) calendar days (10 calendar days written notice of non-
payment of premium) prior to such change. The insurer shall agree
to waive all rights of subrogation against City, its officers, agents,
employees and volunteers for losses arising from work performed
by Consultant for City.
ii. General Liability Coverage. Consultant shall maintain commercial
general liability insurance in an amount not less than one million
dollars ($1,000,000) per occurrence for bodily injury, personal
injury, and property damage, including without limitation,
contractual liability. If commercial general liability insurance or
other form with a general aggregate limit is used, either the general
aggregate limit shall apply separately to the work to be performed
under this Agreement, or the general aggregate limit shall be at
least twice the required occurrence limit.
iii. Automobile Liability Coveraoe. Consultant shall maintain
automobile insurance covering bodily injury and property damage
for all activities of the Consultant arising out of or in connection with
work to be performed under this Agreement, including coverage for
any owned, hired, non -owned or rented vehicles, in an amount not
less than one million dollars ($1,000,000) combined single limit for
each occurrence.
E. Endorsements. Each general liability and automobile liability insurance
policy shall be endorsed with the following specific language:
i. The City, its elected or appointed officers, officials, employees,
agents and volunteers are to be covered as additional insureds with
respect to liability arising out of work performed by or on behalf of
the Consultant.
H. This policy shall be considered primary insurance as respects to
City, its elected or appointed officers, officials, employees, agents
and volunteers as respects to all claims, losses, or liability arising
directly or indirectly from the Consultant's operations or services
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provided to City. Any insurance maintained by City, including any
self- insured retention City may have, shall be considered excess
insurance only and not contributory with the insurance provided
hereunder.
iii. This insurance shall act for each insured and additional insured as
though a separate policy had been written for each, except with
respect to the limits of liability of the insuring company.
iv. The insurer waives all rights of subrogation against City, its elected
or appointed officers, officials, employees, agents and volunteers.
V. Any failure to comply with reporting provisions of the policies shall
not affect coverage provided to City, its elected or appointed
officers, officials, employees, agents or volunteers.
vi. The insurance provided by this policy shall not be suspended,
voided, canceled, or reduced in coverage or in limits, by either
party except after thirty (30) calendar days (10 calendar days
written notice of non - payment of premium) written notice has been
received by City.
F. Timely Notice of Claims. Consultant shall give City prompt and timely
notice of claim made or suit instituted arising out of or resulting from
Consultant's performance under this Agreement.
G. Additional Insurance. Consultant shall also procure and maintain, at its
own cost and expense, any additional kinds of insurance, which in its own
judgment may be necessary for its proper protection and prosecution of
the work.
15. PROHIBITION AGAINST ASSIGNMENTS AND TRANSFERS
Except as specifically authorized under this Agreement, the services to be
provided under this Agreement shall not be assigned, transferred contracted or
subcontracted out without the prior written approval of City. Any of the following
shall be construed as an assignment: The sale, assignment, transfer or other
disposition of any of the issued and outstanding capital stock of Consultant, or of
the interest of any general partner or joint venturer or syndicate member or
cotenant if Consultant is a partnership or joint - venture or syndicate or cotenancy,
which shall result in changing the control of Consultant. Control means fifty
percent (50 %) or more of the voting power, or twenty -five percent (25 %) or more
of the assets of the corporation, partnership or joint-venture.
16. SUBCONTRACTING
The parties recognize that a substantial inducement to City for entering into this
Agreement is the professional reputation, experience and competence of
Consultant. Assignments of any or all rights, duties or obligations of the
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Consultant under this Agreement will be permitted only with the express written
consent of City. Consultant shall not subcontract any portion of the work to be
performed under this Agreement without the prior written authorization of City.
17. OWNERSHIP OF DOCUMENTS
Each and every report, draft, map, record, plan, document and other writing
produced (hereinafter "Documents "), prepared or caused to be prepared by
Consultant, its officers, employees, agents and subcontractors, in the course of
implementing this Agreement, shall become the exclusive property of City, and
City shall have the sole right to use such materials in its discretion without further
compensation to Consultant or any other party. Consultant shall, at Consultant's
expense, provide such Documents to City upon prior written request.
Documents, including drawings and specifications, prepared by Consultant
pursuant to this Agreement are not intended or represented to be suitable for
reuse by City or others on any other project. Any use of completed Documents
for other projects and any use of incomplete Documents without specific written
authorization from Consultant will be at City's sole risk and without liability to
Consultant. Further, any and all liability arising out of changes made to
Consultant's deliverables under this Agreement by City or persons other than
Consultant is waived against Consultant and City assumes full responsibility for
such changes unless City has given Consultant prior notice and has received
from Consultant written consent for such changes.
18. COMPUTER DELIVERABLES
All written documents shall be transmitted to City in the City's latest adopted
version of Microsoft Word and Excel.
19. CONFIDENTIALITY
All Documents, including drafts, preliminary drawings or plans, notes and
communications that result from the services in this Agreement, shall be kept
confidential unless City authorizes in writing the release of information.
20. RECORDS
Consultant shall keep records and invoices in connection with the work to be
performed under this Agreement. Consultant shall maintain complete and
accurate records with respect to the costs incurred under this Agreement and
any services, expenditures and disbursements charged to City, for a minimum
period of three (3) years, or for any longer period required by law, from the date
of final payment to Consultant under this Agreement. All such records and
invoices shall be clearly identifiable. Consultant shall allow a representative of
City to examine, audit and make transcripts or copies of such records and
invoices during regular business hours. Consultant shall allow inspection of all
work, data, Documents, proceedings and activities related to the Agreement for a
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period of three (3) years from the date of final payment to Consultant under this
Agreement.
21. WITHHOLDINGS
City may withhold payment to Consultant of any disputed sums until satisfaction
of the dispute with respect to such payment. Such withholding shall not be
deemed to constitute a failure to pay according to the terms of this Agreement.
Consultant shall not discontinue work as a result of such withholding. Consultant
shall have an immediate right to appeal to the City Manager or his /her designee
with respect to such disputed sums. Consultant shall be entitled to receive
interest on any withheld sums at the rate of return that City earned on its
investments during the time period, from the date of withholding of any amounts
found to have been improperly withheld.
22. ERRORS AND OMISSIONS
In the event of errors or omissions that are due to the negligence or professional
inexperience of Consultant which result in expense to City greater than what
would have resulted if there were not errors or omissions in the work
accomplished by Consultant, the additional design, construction and /or
restoration expense shall be borne by Consultant. Nothing in this paragraph is
intended to limit City's rights under the law or any other sections of this
Agreement.
23. CITY'S RIGHT TO EMPLOY OTHER CONSULTANTS
City reserves the right to employ other Consultants in connection with the
Project.
24. CONFLICTS OF INTEREST
The Consultant or its employees may be subject to the provisions of the
California Political Reform Act of 1974 (the "Act "), which (1) requires such
persons to disclose any financial interest that may foreseeably be materially
affected by the work performed under this Agreement, and (2) prohibits such
persons from making, or participating in making, decisions that will foreseeably
financially affect such interest.
If subject to the Act, Consultant shall conform to all requirements of the Act.
Failure to do so constitutes a material breach and is grounds for immediate
termination of this Agreement by City. Consultant shall indemnify and hold
harmless City for any and all claims for damages resulting from Consultant's
violation of this Section.
25. NOTICES
All notices, demands, requests or approvals to be given under the terms of this
Agreement shall be given in writing, and conclusively shall be deemed served
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when delivered personally, or on the third business day after the deposit thereof
in the United States mail, postage prepaid, first -class mail, addressed as
hereinafter provided. All notices, demands, requests or approvals from
Consultant to City shall be addressed to City at:
With a copy to:
Attn: Leigh M. De Santis
Planning Department
City of Newport Beach
PO Box 1768
3300 Newport Boulevard
Newport Beach, CA 92658 -8915
Phone: 949- 644 -3207
Attention: President
NBRA
P.O. Box 2295
Newport Beach, CA 92659
All notices, demands, requests or approvals from City to Consultant shall be
addressed to Consultant at:
Attention: Peggy Fort
CIVIC, Inc
P.O. Box 5711
Balboa Island, CA 92662
Phone: 949 -675 -0501
Fax: 949 - 675 -0508
26. CLAIMS
The Consultant and the City expressly agree that in addition to any claims filing
requirements set forth in the Contract and Contract documents, the Consultant
shall be required to file any claim the Consultant may have against the City in
strict conformance with the Tort Claims Act (Government Code sections 900 et
seq.).
27. TERMINATION
In the event that either party fails or refuses to perform any of the provisions of
this Agreement at the time and in the manner required, that party shall be
deemed in default in the performance of this Agreement. If such default is not
cured within a period of two (2) calendar days, or if more than two (2) calendar
days are reasonably required to cure the default and the defaulting party fails to
give adequate assurance of due performance within two (2) calendar days after
receipt of written notice of default, specifying the nature of such default and the
steps necessary to cure such default, and thereafter diligently take steps to cure
the default, the non - defaulting party may terminate the Agreement forthwith by
giving to the defaulting party written notice thereof.
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Notwithstanding the above provisions, City shall have the right, at its sole
discretion and without cause, of terminating this Agreement at any time by giving
seven (7) calendar days prior written notice to Consultant. In the event of
termination under this Section, City shall pay Consultant for services
satisfactorily performed and costs incurred up to the effective date of termination
for which Consultant has not been previously paid. On the effective date of
termination, Consultant shall deliver to City all reports, Documents and other
information developed or accumulated in the performance of this Agreement,
whether in draft or final form.
28. COMPLIANCE WITH ALL LAWS
Consultant shall at its own cost and expense comply with all statutes,
ordinances, regulations and requirements of all governmental entities, including
federal, state, county or municipal, whether now in force or hereinafter enacted.
In addition, all work prepared by Consultant shall conform to applicable City,
county, state and federal laws, rules, regulations and permit requirements and be
subject to approval of the Project Administrator and City.
29. WAIVER
A waiver by either party of any breach, of any term, covenant or condition
contained herein shall not be deemed to be a waiver of any subsequent breach
of the same or any other term, covenant or condition contained herein, whether
of the same or a different character.
30. INTEGRATED CONTRACT
This Agreement represents the full and complete understanding of every kind or
nature whatsoever between the parties hereto, and all preliminary negotiations
and agreements of whatsoever kind or nature are merged herein. No verbal
agreement or implied covenant shall be held to vary the provisions herein.
31. CONFLICTS OR INCONSISTENCIES
In the event there are any conflicts or inconsistencies between this Agreement
and the Scope of Services or any other attachments attached hereto, the terms
of this Agreement shall govern.
32. INTERPRETATION
The terms of this Agreement shall be construed in accordance with the meaning
of the language used and shall not be construed for or against either party by
reason of the authorship of the Agreement or any other rule of construction
which might otherwise apply.
33. AMENDMENTS
13
This Agreement may be modified or amended only by a written document
executed by both Consultant and City and approved as to form by the City
Attorney.
34. SEVERABILITY
If any term or portion of this Agreement is held to be invalid, illegal, or otherwise
unenforceable by a court of competent jurisdiction, the remaining provisions of
this Agreement shall continue in full force and effect.
35. CONTROLLING LAW AND VENUE
The laws of the State of California shall govem this Agreement and all matters
relating to it and any action brought relating to this Agreement shall be
adjudicated in a court of competent jurisdiction in the County of Orange.
36. EQUAL OPPORTUNITY EMPLOYMENT
Consultant represents that it is an equal opportunity employer and it shall not
discriminate against any subcontractor, employee or applicant for employment
because of race, religion, color, national origin, handicap, ancestry, sex or age.
14
IN WITNESS WHEREOF, the parties have caused this Agreement to be executed on
the day and year first written above.
APPROVED AS TO FORM:
OFFICE OF THE CITY ATTORNEY
David R. Hunt
City Attorney
ATTEST:
Leilani Brown,
City Clerk
CITY OF NEWPORT BEACH,
A Municipal Corporation
By:
Edward D. Selich
Mayor
CONSULTANT: California Marketing
Concepts, Inc.
By:_
By:_
Title:
Peggy Fort, President
(Financial Officer)
Print Name:
Attachments: Exhibit A — Scope of Services
15
(Attachment -A)
Cm INC: PRIMARY GWECTPM
COMPRENEN W $CAPE OF WORK
Project Mann t, Marketing & Public Relaftin - Retslnw
AdministmOn Service dt Coordination - Hw* Billing
Drafted: October 2009
Respectfully Submitted By.
California Marketing Concepts, Inc.
15W Sayside Drive Corona del Mar, CA 92625
(949) 675-0501
Y1Y� .as ,^^ com
• January 22^d-28t^, 2010 and October 22nd -28m, 2010.
• Gala VIP Media Launch Event -Mid January 2010
• Taste of Newport Fall Restaurant Week Kick Off - September 2010
• Launch Parry & Post Parry Events - January & October 2010 TBA
The City of Newport Beach and NBRA BID to own NBRW promotion and campaign materials
Including- brand, logos, ads, artwork event names, tag lines, etc.
STRATm PARTNERS
• Newport Beach Restaurant Association BID & City of Newport Beach
• Corporate, Media, Community & Industry.Sponsorship Campaign
Community & Industry Partners: Visit Newport Inc, Irvine Company, NB Chamber, CdM
Chamber, BIDS, CRA, & AOCCVB
• Produce two successful Newport Beach Restaurant Week campaigns in 2010 that generate
incremental revenue and brand Newport Beach as a dining destination, which everyone will
benefit from -the patrons, the restaurants and the City. (Note: The campaign dates
encompass two fiscal year budgets: FY 2009 -2010 and FY 20102011).
• Plan, direct, and coordinate NBRW operational activities at the highest level of management
with the help of sub- oontractors, the City and NBRA BID Board of Directors.
Determine and formulate marketing programs and policies providing the overall direction of
Newport Beach Restaurant Week within the guidelines setup by the NBRA BID Board of
Directors.
• Determine the demand for NBRW. Identify NBRW benefits, potential customers and
competition. Develop NBRW pricing and marketing strategy with the goal of maximizing
participation & profit share of the market Ensure that restaurants and sponsors are
satisfied.
cue M PRIMARY oasts _ cokr.
• Develop & execute an aggressive and tangible marketing and public relations campaign to
brand Newport Beach as a dining destination, increase sales revenues, drive traffic to
NewportBeachDining.com, create community awareness and leverage strategic partnerships.
• Oversee NBRW campaign development, results and monitor trends that Indicate the need for
new marketing & public relation programs, promotions and services.
• Plan and direct media advertising policies and programs or produce collateral materials,
such as POP Displays, brochures, check stuffers, posters, contests, coupons, or give - sways,
to create extra interest in NBRW.
• Plan and direct public relations policies and programs or produce print, online and broadcast
editorial coverage and publicity to create extra interest in NBRW.
• Plan and direct public relations and sponsorship programs designed to create and maintain
a favorable public Image for NBRW. Plan and direct sponsorship programs and activities
designed to solicit and maintain funds.
• Increase restaurant business and sales revenues during The Restaurant Week. The NBRW bi-
annual campaigns to take place during a relatively slow time of the year and provide new and
exciting benefits to NBRA BID restaurants.
• Develop valuable media and community partnerships as a result of Restaurant Week.
Develop valuable hospitality industry, purveyor and corporate sponsors as a result of
Restaurant Week.
' ' .911:4:• !. �7 . _.1 ,Ya. ?.
f;,a IM WORK AGREMElff
(Attachment A - Continued)
_a` Fort, •- n •
CMC Inc.
Overall Project Management, Marketing, Public Relations, Restaurant Participation & Sponsorship
Development
TAM
• Assign Responsibilities to Sub Contractors & Volunteers .
• Compile & Evaluate NBRW Post Campaign Survey Feedback & Results
• Confer with City, NBRA BID Board Members, Restaurant Owners, Sponsors & Vendors to
Discuss Issues, Coordinate Programming, Develop Marketing Activities, & Resolve Problems
• Develop & Manage NB Restaurant Week Charity Component
• Develop Agendas, Informational Meetings & Sub-Committee Meetings
• Manage Dynamic Budget & Cash Flow in Conjunction with NBRA BID Board of Directors
• Manage Dynamic Project Schedules & Production Timelines
• Manage NBRW Executive Working Sub-Committee Comprised of NB Restaurant Owners
• Manage NBRW Participants, Strategic Partners, Sponsors, Project Coordinators, Sub -
Contractors & Vendors
• Negotiation & Strategic Planning of NBRW Partnerships, Special Events & Promotions
• Prepare & Present Reports Concerning Marketing Activities, Expenses, Budgets, & Other
Items Affecting Business or Program Services
• Prepare NBRW Budgets for Approval, Including Funding & implementation of Programs
• Promote Restaurant Week Experience Specific To Each NS Neighborhood
• Review & Present Reports & Proposals to Recommend Approval or to Suggest Changes
• Secure Internal Active Participation of Newport Beach Restaurants
• Compile Lists & Promotional Pieces Describing NBRW Benefits & Offerings
• Conduct Economic & Commercial Surveys to Identify Potential Markets to Promote NBRW
• Coordinate & Participate In Promotional Activities & Community Events, Working with
Strategic Partners, Sponsors, Media Outlets, and Restaurant Owners to Market NBRW
• Create & Execute Post NBRW Bounce Back Promotion
• Create Newport Beach Restaurant Week identity Consistent Brand
• Create Newport Beach Restaurant Week Marketing Collateral Consistent Brand
• Develop & Execute Aggressive Ongoing Annual Marketing Campaign to Promote NBRW
• Develop & Execute Aggressive Ongoing Annual Public Relations Campaign to Promote NBRW
• Develop & Execute NBRW Restaurant Marketing & Promotion Plan
• Develop Internet Marketing Opportunities Driving More Consumers to NBRA BID Official Web
Site www.New[wrtaeachDon'ng.com Leveraging Online Reservation System
• Develop Internet Marketing Opportunities to Leverage Online Reservation System
• Develop Social Networking & Media Marketing Campaigns Driving More Consumers to:
www.NewportBeachDinina.com
• Expand & Execute Marketing & Publicity Campaign in Local, Tourism and Hospitality Markets
• Expand & Execute Media Advertising Campaign Through Partnership Marketing Opportunities
• Formulate, Direct & Coordinate Marketing Activities & Policies to Promote NBRW with Team.
• Identify, Develop, & Evaluate Marketing Strategy, Based on Knowledge of NBRW Objectives,
Market Characteristics, Cost & Markup Factors
• Use Sales Forecasting & Strategic Planning to Ensure Success & Profitability of NBRW
Analyzing Industry Developments & Monitoring Market Trends
• Develop Corporate Sponsorship Package & Benefits
• Develop Internal Marketing & Sponsorship Package
• Develop NBRW Sponsor Stewardship Report
• Secure Industry & Corporate Cash Sponsors on behalf of N13RW
• Secure Media In -Kind Sponsorships on behalf of NBRW
• Secure Minimal Buy -In Cost & Benefits For NBRW Restaurant Participants
• Service All NBRW In -Kind Media, Corporate Sponsors & Industry Purveyors
• Solicit Corporate & Industry Purveyors To Secure Strategic Partnerships
• Build. City, CPA, Visit Newport Inc. & Chamber of Commerce Support
• Develop Restaurant Participation & Cooperation
• Secure Event, Flag & Banner Permits
• Secure Food Industry Purveyor In -Kind Contributions
• Secure In -Kind Contributions & Volunteer Support
• Secure NBRA BID & City Funding
• Secure Restaurant In -Kind Contributions - Launch Events, etc.
• Create & Display Citywide Flags, Banners & Signage
• Create Newport Beach Restaurant Week Display Material & Posters
• Create Newport Beach Restaurant Week Postcard & Insert Production
• Develop & Distribute Orientation & Marketing Packets for Participants
• Develop & Execute Ad Campaign Creative & Graphic Design
• Develop NBRW Internal Sign Up Packets & Restaurant Marketing Kits
• Develop Newport Beach Restaurant Week Identity Package Design
• Initiate Direct Mail Campaigns, Inserts & Postage
TASKS -eM
• Develop Social Networking Identity on Internet Driving Traffic to NBRW &
www.NemartBeachDInia.00m
• Develop Strategic Internet Cross Promotional Campaigns & Link Alliances
• Strategize & Oversee NBRW Blog Posts on www NewnQrtBeachDlning oom
• Strategize & Oversee NBRW Web Site Refresh - NBRW Announcements, Menus, Events, etc.
SOCIAL MEDIA MARKEMO DEVUOPM
• Develop & Strategize NBRW VIP Text Club Campaigns
Develop & Strategize Strategic Social Media Campaign to Leverage Publicity, Build Brand
Awareness & Generate Participation in NBRW
Develop Strategic Social Media Marketing Campaign & Cross Promotions on Face Book,
Twitter, MySpace & Foodie Blogs
• Discuss & Negotiate Topics Such as Contracts, Selection.of Advertising Media, or Messaging
to be Advertised .
• Gather & Organize Information to Plan Advertising Campaigns
• Inspect Layouts, Advertising Copy & Edit Scripts, Audio & Video Tapes, & Other Promotional
Material for Adherence to Media Specifications
Plan & Prepare Advertising & Promotional Material to Increase Participation in NBRW
• Prepare & Negotiate Advertising & Media Sponsor Contracts
• Read Trade Joumals & Professional Literature to Stay Informed on Trends, Innovations, and
Changes that affect Media Planning
• Direct & Manage LA Times NBRW Spades Wrap Campaigns
• Direct & Manage LA Times NBRW Special Section Production
Manage City Water Bill Insert Campaign - August, September, November & December
Manage Insert Campaigns with Media Partners
■ Manage Southern California Online Ad Campaigns - OC Register, LA Times, Daily Pilot etc.
• Manage Southern California Print Ad Campaigns - OC Register, LA Times, Daily Pilot etc.
PRINT & ONLINE MEDIA PARTNERS
• 944 Magazine
• Churm Publishing OC Metro, Metro Menus
• Coast Magazine
• Dining Out Magazine
• Laguna Beach independent Newspaper
• LlveOC Magazine
• Los Angeles Times Community News - Daily Pilot, HB Independent, LB Coastline Pilot
• Newport Beach Magazine
• OC Wpeky Newspaper
• Orange Coast Magazine
• Riviera Magazine
• 101.5 KOCI Radio
• 92.7 JILL FM Radio
• Develop PSA Radio Spots
KABC Talk Radio - Chef Talk
• DailyCandycom
• DailyVoice.com
• GreersOC.com
• OCMenus.com
• Opentable.com
• Yelp.com
• Develop Thirty Second Promo Spot- Newport Production Company
• KOCE -TV Potential Sponsorship Opportunity
• NB TV News
• PSA Spots - Local Cable, Comcast Time Warner Cable TV
• Act as Official NBRW Spokesperson
• Coordinate & Invite Media To Newport Beach Restaurant Week Events
• Coordinate Interviews with Participating Restaurant Chefs & NBRA Board of Directors
• Develop & Leverage Ongoing Publicity Campaign to Promote NBRW
• Develop & Maintain NBRW Image & Identity, Which Includes the Use of Logos & Signage
• Develop Newport Beach Restaurant Week Press Kit
• Develop Pre & Post Publicity Campaign
• Develop Radio & Cable Packages with Media Partners
• Establish & Maintain Effective Working Relationships with Local & Municipal Government
Officials & Media Representatives
• Evaluate Advertising & Promotion Programs for Compatibility with Public Relations Efforts
• Execute & Supervise & The Activities of Public Relations Campaign
• Expand Editorial Coverage Through Ad Buys & Editorial Calendar Research
• Identify Main Campaign Target Demographic Groups & Audiences & Determine the Best Way
to Communicate Publicity Information to Them.
• Manage & Oversee NBRW Photography & Video Clips Consistent with Brand
• Manage Relationship with Business Newswire Services
• Manage Relationship with Online Media Monitoring & Clipping Services
• On -Going Media Servicing on Behalf of NBRW PR Opportunities
• On -Going NBRW Press Release Development & Media Pitching
• Write Interesting & Effective Press Releases & Prepare Information for Media
DEM M A EXECUTE COMPREMENSBE PUBUCmr CANF"N T/ RQMN0 THE FOLLM11111ING
• Business Newswire Releases: All Southern California Media Outlets
• Local Print Newspapers and Periodicals: Los Angeles Times, OC Register, Daily Pilot, LB
Coastline, HB independent, The Current, Riviera Magazine, Coast Magazine, Orange Coast
Magazine, Newport Beach Magazine, 944 Magazine, OC Live, OC Weekly, etc.
• Consumer Tourism Publications: Sunset Magazine, Where Magazine, Local Concierge, etc.
• Meeting & Corporate Market Publications: i.e.: Meetings in the West, Convene, etc.
• Business Publications: i.e.: OC Metro, OC Business Journal, Local Restaurant News
• Food & Wine Publications: Dining Out, Metro Menus, Dining & Destinations, etc.
• Restaurant & Hospitality industry Publications: Great Taste, Restaurant Industry
• Local Association Outreach & Newsletters: Balboa Beacon, NB & CdM Chamber Newsletter,
NBCVB & AOCVB Newsletter & Visitor Guides, etc.
7
• Coordinate Interviews with Restaurant Chefs, City Officials & NBRA Board of Directors
• Coordinate Media To Attend Restaurant Week Press Conference
• Produce All Aspects Of NBRW Press Events to Leverage Publicity Coverage
• City Council Meeting Presentations & Ongoing Meetings
• Conduct Presentations to Promote NBRW in Community
• Coordinate Meetings & Presentations to Promote NBRW in Community
• Develop Grassroots Community Relations Marketing Plan
• Direct & Answer Consumer Messaging & Questions Re: NBRW
• Recruit Community Volunteers Outreach Campaign
PRODUCE RNMAURM WED(SPECIUAL CAM
Produce & Coordinate NBRW Chef's Cooking Pavilion Launch Event - September
Produce & Direct All Aspects NBRW Special Events on Day of Event
Produce (2) NBRW Orientations For Restaurant Owners - Fall & Winter
• Produce Restaurant Week Gala Launch Party - January
Produce Restaurant Week Pre & Post Parry Sponsor Events
• Arrange Venue, Audio-visual Equipment, Transportation, Displays, & Other Needs
• Conduct Post -Event Evaluations to Determine How Future Events Could be Improved
• Confer with Partners, Staff & Volunteers at Event Site to Coordinate Details
• Confirm Media Attendance at Gala Launch Events
• Consult with NBRA BID Board and Restaurant Owners to Determine Objectives &
Requirements for NBRW Events Such as Orientations, Media Events, Gala Launch Party,
NBRW Pre & Post Parties
• Coordinate All Aspects Of NBRW Special Event
• Coordinate Services for Events, Such as Facilities, Catering, Signage, Displays, Special Needs
Requirements, Printing & Event Security
• Develop Strategy, Logistics and Negotiate Event Detail
• Manage Charity Component & Work With Official Benefactor If Appropriate
• Monitor Program & Event Activities to Ensure Compliance with Applicable Regulations &
Laws, Satisfaction of Participants, & Resolution of any Problems that Arise.
• Negotiate & Confirm NBRW Taste of Newport Sponsorship
�,.r. a 1.14: c�• �ai,�.l
(Attachment
CMC Inc. Associate (s)
Perform routine clerical and administrative functions such.as drafting correspondence, scheduling
appointments, organizing and maintaining paper and electronic files, or providing information to
callers.
Provide ongoing NBRW administrative service, coordination & support to NBRW Director /Project
Manager, conduct research, prepare statistical reports, handle information requests.
Perform some duties too varied and diverse to be classified In any specific office clerical category
requiring limited knowledge of NBRW, office management systems and NBRA BID procedures.
Clerical duties may be assigned in accordance with the office procedures of individual marketing
programs and may Include a combination of answering telephones, bookkeeping, typing or word
processing, office machine operation and filing, etc.
• Answer Telephones & Provide Information to Callers, Take Messages, or Transfer Calls to
Appropriate Individual
• Assist with Compiling Lists Describing NBRW Marketing programs, special events &
Promotions
• Assist with Copying Agendas, Handouts & Make Arrangements for Committee, NBRA BID
Board, & Other Meetings
• Communicate with Customers & Other Individuals to Answer Questions, Disseminate or
Explain Information & Address Complaints
• Compile, Copy, Sort & File Records of Activities, Business Transactions, & Other Activities
• Compute, Classify, Update Databases & Record Data to Keep Records Complete
• File & Retrieve Official Documents, Records & Reports
• Greet Visitors & Callers, Handle Their Inquiries & Direct Them to the Appropriate Person or
Resource Aocordingto their Needs
• Learn to operate new office technologies as they are developed & implemented
TASKS - 6YN -
• Maintain & update filing, inventory, mailing, and database systems, either manually or using
a computer
• Make Copies of Correspondence & Other Printed Material
• Open, Sort & Distribute Incoming Correspondence, Including Faxes & Email
• Operate & Program Office Equipment Such as Fax Machines, Copiers & Phone Systems, &
Scanners, Voice Mail Systems & Personal Computers
• Operate Computer Programs to Record, Store & Analyze Information
• Perform General Office Duties Such as Filing, Answering Telephones & Handling Routine
Correspondence
• Perform General Office Duties Such as Ordering Supplies, Maintaining Records Management
Systems & Performing Basic Bookkeeping Work
• Prepare Invoices, Reports, Memos, Letters, Financial Statements & Other Documents using
Word Processing, spreadsheet, database, or presentation software
■ Prepare Responses to Correspondence Containing Routine Inquiries
• Set Up & Maintain Paper & Electronic Filing Systems for Records, Correspondence & Other
Material
• Use Computers for Spreadsheet, Word Processing, Database Management & Other
Applications
N= RES7AURW
• Assist with Coordinate NBRW Official Mailings
• Assist with Coordination of NBRW Participant Orientation Meetings
• Assist with Restaurant & Participant Servicing & Correspondence
• Follow Up Contact & Servicing with NBRW Participants Re: Sign Ups, Paperwork, Menu
Development, In-Store Display & Promotion, Deliveries, etc.
• Assist with Coordination of NBRW Gala Event, Pre & Post Party Events
• Assist with Coordination of NBRW Press Conference
• Assist with Coordination of NBRW Volunteers
• Assist with Coordination of Taste of Newport Chefs Cooking Pavilion Launch Event
• Coordinate NBRW Sub-Committee Agendas
• Assist with NBRW Social Marketing Campaign
• Assist with NBRW Web Site Refresh - Collect & Organize Content, etc
• Assist with NBRA Online Reservation Feature Updates in Conjunction with Vendor
• Assist with Web Site Updates & Refresh for NBRW
• Misc. Research & Postings on Blogs & Social Networking Sites
• Update & Proof NBRW Content, & Link Alliances
• Assist with Coordinating Marketing Activities to Promote NBRW Working with Project Manager
& NBRW Director
• Assist with Coordinating NBRW Database Management
• Assist with Coordination of NBRW Vendors
• Assist with Execution of Marketing Strategy Based on Knowledge of NBRW Objectives, Trends
& Budget
• Assist with Sponsor Servicing and Correspondence
• Assist with coordination & participate in promotional activities & special events, working with
restaurants, sponsors and vendors, to market NBRW
• Assist with NBRW Survey, Results, & Misc. Servicing
10