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HomeMy WebLinkAbout12 - CdM Parking Lot Fee WaiverAgenda Item No. 12 January 24, 2012 TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL FROM: Finance Department Tracy McCraner, Director 949 - 644 - 3123, tmccraner @newportbeachca.gov PREPARED BY: Tracy McCraner, Finance Director APPROVED: C--IL-1A I TITLE: Corona del Mar (CDM) Coastline Car Classic: Waiver of Parking Fees @ CDM Parking Lot ABSTRACT: The Corona del Mar (CDM) Chamber of Commerce sponsors a classic car show every September at Big Corona State Beach. 'The coastline car classic is a time - honored event held in CDM for family, friends and car enthusiasts. The CDM Chamber has requested to enter into an agreement with the City of Newport Beach to pay a reduced rate for parking that would equate to a comparable rate earned for use of the CDM parking lot during a non -peak season event. The City Manager would like to provide this discount, which would not lower expected revenues in the lot, but does require a waiver of the $15 per vehicle flat rate as approved by Council in May, 2010. The car show requests approximately 200 spaces on Saturday and 300 spaces on Sunday. The waiver would be approximately $7,500. RECOMMENDATION: Staff recommends that Council approve the waiver of approximately $7,500, as the event is held in September, after our peak summer season. FUNDING REQUIREMENTS: CDM Chamber would agree to pay a reduced rate for the lot, one that would equate to a similar value to the City. DISCUSSION: The CDM Chamber hosts the coastline car classic in September each year. This motorsport event showcases the elegance, craftsmanship, and beauty of the most distinguished and unique automobiles in Southern California, and is attended by Corona del Mar (CDM) Coastline Car Classic: Waiver of Parking Fees @ CDM Parking Lot January 24, 2012 Page 2 thousands of visitors and residents each year. The City has been working with the CDM Chamber to identify a reduced rate for use of the CDM parking lot during xhe car show weekend. The Council- approved cost to use the parking lot is $15 /day per vehicle. However, the event is held during the third weekend in September which occurs after our peak busy summer season. The City Manager has negotiated a reduced rate for the lot as identified in a side letter agreement and discussed below. "The Corona del Mar (CdM) Chamber of Commerce hereby agrees to payment of fees for the two -day (Saturday and Sunday) use of a portion (described by the number of parking spaces) of the City's Corona del Mar State Beach parking lot for its annual Classic Car Show held during September. Fees shall be calculated by charging an amount equal to the revenue collected by the City during a two -day (Saturday and Sunday) time period one week after the date of the Car Show of the prior year. The City agrees to waive its standard fee of $15 per parking space in lieu of the formula above." ENVIRONMENTAL REVlEtftf: Staff recommends the City Council find this action is not subject to the California Environmental Quality Act ( "CEQA ") pursuant to Sections 15060(c)(2) (the activity will not result in a direct or reasonably foreseeable indirect physical change in the environment) and 15060(c)(3) (the activity is not a project as defined in Section 15378) of the CEQA Guidelines, California Code of Regulations, Title 14, Chapter 3, because it has no potential for resulting in physical change to the environment, directly or indirectly. NOTIUNG: The agenda item has been noticed according to the Brown Act (72 hours in advance of the meeting at which the City Council considers the item). Submitted by: Tracy M` �aner Finance l3t�ctorlTreasurer 0