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HomeMy WebLinkAboutCorona del Mar BID Minutes 07/24/2014 1 Minutes of the Corona del Mar Business Improvement District Board Meeting July 24, 2014 City of Newport Beach City Hall Corona del Mar Conference Room, 1st Floor, Bay E 100 Civic Center Drive, Newport Beach, CA I. Call to Order Chairman Svalstad called the meeting to order at 7:37 a.m. II. Roll Call Chairman Svalstad called the roll. Board Members Present: Chairman Svalstad; Director Lim; Director Dawson; Director Walker; Director Laidlaw; Director Prause Quorum Achieved City Representatives: Council Member Nancy Gardner; Mayor pro Tem Ed Selich BID Consultants: Bob Quaid, BID Administrator (Willdan Financial Services) Linda Leonhard, BID Marketing Consultant (Corona del Mar Chamber of Commerce) Guest(s): Jim Mosher (Resident); Amy Senk (CdM Today); Michael Toerge (City Council Candidate); Stacey Jordan (Dekra-Lite) III. Public Comments on Agenda Items • None IV. Approval of Minutes • Chairman Svalstad requested a motion to approve the June 26, 2014 Board meeting minutes. MOTION: Director Dawson moved to approve the minutes. Director Laidlaw seconded the motion. 2 The motion carried by the following roll call vote: Ayes: Svalstad, Lim, Dawson, Walker, Laidlaw, Prause V. Current Business A. Election of BID Officers for Fiscal Year 2014-15 • The Board accepted nominations for BID chairman, vice-chairman, secretary and treasurer. MOTION: Director Dawson moved to nominate Bernie Svalstad as BID Chairman. Director Walker seconded the motion. The motion carried by the following roll call vote: Ayes: Lim, Dawson, Walker, Laidlaw, Prause Abstained: Svalstad MOTION: Director Walker moved to nominate Scott Laidlaw as Vice Chairman. Director Dawson seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Lim, Dawson, Walker, Prause Abstained: Laidlaw MOTION: Director Walker moved to nominate Jessica Prause as Secretary. Director Dawson seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Lim, Dawson, Walker, Laidlaw Abstained: Prause MOTION: Director Walker moved to nominate Shawn Lim as Treasurer. Director Prause seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Dawson, Walker, Laidlaw, Prause Abstained: Lim 3 B. City Council Report • Council Member Gardner reported on an event the City will be hosting in the fall to honor world famous artist Rex Brandt, who designed the City seal. She agreed to provide the BID with more information on the event and suggested the BID consider some participation as a marketing opportunity. • Mayor pro Tem Ed Selich reported that City Council approved the Land Use Element amendment and sited the impacts to the CdM area. The amendment is set to be on the ballot in November 2014. C. BID Chairman’s Year-End Report • Chairman Svalstad thanked Council Member Gardner, Mayor pro Tem Ed Selich and the City Council for their support of the BID and BID projects during FY 2013-14. He proceeded with a brief overview of accomplishments during FY 2013-14 on the BID projects and thanked the Board for their efforts. • Chairman Svalstad reported that the City Planning Commission approved the eight street parking strategies recommended by the BID. These recommendations will be presented to City Council at the August 12, 2014 Council meeting. D. BID FY 2014-15 Open Board Seat Nominations • The Board discussed applicants for Fiscal Year 2015 open Board Seats. MOTION: Director Walker moved for the City Council to appoint Scott Palmer and Tom Nicholson to the open seats on the BID Board for Fiscal Year 2014-15. Director Dawson seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Lim, Dawson, Walker, Laidlaw, Prause E. 2014 Holiday Decorations • Stacy Jordon from Dekra-Lite discussed the proposed additions to the 2014 holiday decorations.  The Chamber and CdM will notify members of the Christmas Walk.  The BID will promote the Christmas pricing of illuminated decals.  Stacy Jordon will provide a turnaround time for the order (2 weeks).  Scott Palmer will work with Ms. Jordon to come up with designs for the CdM Christmas decal to be presented at the next meeting. • No Board action was made at this time. 4 F. Gateway Project • Director Walker reported working with Mike Sinacori to establish a date in August for a community outreach meeting. • Council Member Gardner suggested two meeting times to be posted. She also suggested a mailing to the residents. • Director Walker will notify the BID and Council of the dates once they have been confirmed. G. Marguerite & PCH Projects • Chairman Svalstad reported that the resignation of Director Karen Yould left a vacancy on the Marguerite and PCH subcommittee. Director Lim volunteered to fill the vacant position. H. BID Financial Reports for June 2014 • Bob Quaid discussed the fiscal year to date operating results through June 30, 2014. MOTION: Director Dawson moved to approve the June 2014 financial report. Director Prause seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Lim, Dawson, Walker, Laidlaw, Prause I. Marketing Report • Linda Leonhard reported on the status of the tri-fold brochure printing. The brochures will be mailed with the BID assessment billings by month end. • The new website design is moving forward with a meeting between Ms. Leonhard and the current web designer scheduled for next week. • Ms. Leonhard will provide a calendar of marketing events and proposed dates for advertising at the next Board meeting. MOTION: Director Laidlaw moved to award the July beautification award to Pirozzi and the September award to the 76 Station. Keith Dawson seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Dawson, Laidlaw, Prause Absent: Lim, Walker 5 J. Project Reports • No additional reports were presented. VI. CdM BID Announcements or Matters which Members would like placed on a future agenda for discussion, action or report (Non-Discussion Items) • Director Laidlaw requested that discussion of tree well maintenance upgrades to be placed on next month’s agenda. • Mr. Quaid announced that the City is planning a voluntary training for the board members on Brown Act requirements and board meeting protocol. The proposed date is Tuesday, September 30, 2014. Specific information on the date, time, location and agenda will be sent to the Board once confirmed by the City. VII. Adjournment • Chairman Svalstad requested a motion to adjourn. MOTION: Director Prause motioned to adjourn the meeting. Director Laidlaw seconded the motion. The motion carried by the following roll call vote: Ayes: Svalstad, Dawson, Laidlaw, Prause Absent: Lim, Walker The meeting adjourned at 9:17 a.m.