HomeMy WebLinkAboutEXCEPTION PERMIT 29 AMENDEDof.'the" ,Sign .:Ordinance?
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ROLL CALL
INDEX
ExceRtion Egrmit No. 29 (Amendod) (Discuayionj
Itom tk.),I
Request to ascend a previously approved exception permit
P'P 1k).29(A)
which permitted the installation of a fourth wall eiyn
on the existing Bark of Newport Building located in the
!�r!l!roved
C-1 District. Said approval also included the enlarge-
ment of one existing ground sign as a multi -tenant aign
which identifies secondary tenants in the building. The
proposed amendment involves a request to permit the
installation of an additional ten square feet to the
fourth permitted wall sign, which will bear the Morrill
Lynch logo.
LOCATION: Parcel No. l of V4-ircel Map 152-28, 29
(Resubdivision No. 659), located at 2.101
East Coast Highway, on the southerly fsido
of East Coast highway, entorly r,f
Avocado Avenue, adjacent: to Iry ne
Terrace.
ZONE: C-1
APPLICANT: Bank of Newport/Merrill Lynch Realty,
Newport Beach
Mr, John Howensteine, appeared before the Planning
Commission on behalf of the applicant. lie stated that
the applicant concurs with the findings and conditions
In Exhibit W.
Motion
Motion was made and voted on to approve Exception Permit
All Ayes
No, 29 (Amended) subject to the findings and conditions
in Exhibit "A", MOTION CARRIED.
FINDINGS:
1. That the proposed sign will be compatible with
surrounding land uses.
2. That the proposed sign will not have any sig-
nificant environmental impact.
3. That the proposed signage and graphics are consis-
tent with the character and design of the building.
4. That the total square footage .of all wallsigns, is
well,belrw the maximum permitted.
5. That the sign. will be oriented towards East Coast
Highway and will not affect the adjoining 'residen-
tial area.
_2-
ROLL CALF
INDEX
b. That the approval of this exception permit is
consistent with the intent of the previously
established condixionss of approval b)r Use I ormit
No. 1857 concerning the protection of the adjoining
residential area from light and glary; genernted
from the subject property,
7. That the granting of this exception *gill not be
contrary to the purpose of Chapter 20.06 of the
Municipal Code, and will not be materially dotr.i-
mental to the health, safety, comfort or gonaral
welfare of persons reniding in the neighborhood, or
detrimental or injur.tous to property or improve-
ments in the neighborhood or to the genera:. welfare
of the City.
CONDITIONS:
1. That development; tiiwll be in substant:issi, confor-
mance with the approved site plan and eltivaLionsi.
2. That the applicant, ahall obtain a building permit
for the proposed sign prior to its installation.
3. That the illumination of the proposed wall. sign
shall be less intense than the existing illuminated
wall sign facing East Coast Highway.
Item tio.2
4
Re. st to permit the installation of two wall signs for Ep Ho-31.
a sin o business in a multi -tenant building located in
the C-1 istri.ct whereas the Zrnning Code limits the droved
number of I signs in a multi -tenant building to one
per business.
IOCATION: Lot Resubdivision of Block 9 of the
Balboa T t, located at 307 Main Street,
on the so westerly corner of Main
Street- and E ater Place, in Central
Balboa.'
ZO;�E : C -1-
APPLICANT:' Nissim Teshuva,: Balboa
OWNER: R. W. Hannaford, Balboa
C:TY OF NEWPORT BIRCH
TO: plarming Commission
FROM: Planning Department
SUBJECT: Exge,LtJ n Permit No 29 (P ended)Qiscuss on)
Request 'to 'amend a: previously approved exception permit which
permittedthe 1,instsllation of a fourth wall sign on the
existing Bank' of`Newport Building located in the C-1. Dis-
trict, Said approval also included the-enlargamont of :one
existing grout:d sign located on the site no an to establish
said sign as a multi -tenant sign which identition secondary
tenants in the building. The proposed amendrtknt. involves a .
request to permit the installation of an tiddi.tional ten
square feet to the fourth permitted wall signi which will
bear the Merrill Lynch logo.
LOCATION: Parcel No. :1. of Parcel Map 152.28, 29 (Resubdiwision. No.
659)located at 2101 East Coast Highway, on.the southerly
side of East` Coast' Highway, I westerly of 'Avocado Avenue,;
adjacent to Irvine Terrace.
EMU onmeptal SignMRAUce
The .proposed signage has been reviewed and it has been determined that it is
categorically exempt from the requirements of the California EnOronmental
Quality Act under Class 11 (Accessory Structures).
Couarmance with the General Plan and 1"al Coastal, Program
The Land. Use Element of the General Plan designates the si,to for a mixture
of "Retail' and :Service Commercial"!and "Administrative, ,Professional and
Financial Commercial" uses. The Locals Coastal,,, Program,,., (rand Use Plan
designates .the -site for "Retail and Service Commercial" unon only, These
documents do, not address the use of signs in such. areas;. therefore, no
conflict appears to exist.
Suhtc'at-Pr2M� a Sax 9und na Land -Use-
The 'subject property is :currently developed with the Bank of Newport
butlding and related parking. To the northeast, across.Eni;t Coast Highway,
are office buildings in the Corporate Plaza Plnnned Community; to the
southeast'is an office building and, across Avocado Avenua, aingle family
residences. and" duplexes; ,,to the southwest are condominiums: -)nd to the
northwest are single family residences. in Irvine Terrace
I. .i
2. Turn off all parking lot lighting at,8;,00. p.m, e>capt.for that
required for security purposes.
3. Install additional landscaping, including mature trees, at the
_westerly portion of the site.
k. Instruct all employees to draw drapes„on the, second floor of the
westerly side. of the, building after. normal.working hours,, generally'
6:00 p.m.
On July 23, i 1981, the Planning Commission, voted. not to revoke Use Permit
No. 1857. The above actions were not.formallj adopted as conditions* of the
use permit; however, they were considered necessary actions in order to
comply wt.th the,, intent of previously established conditions concerning
landscaping and the protbation of the adjoining, residential area from light
and glare. staff is not.,aware. of, any problems. that may 'have arisen ` in
connection with this use permit in the intervening 6 years.
On August 20, 1987, the Planning Commission.approved Exception Permit No`. 29
(minutes attached). This wars a requast. to permiv the inr►t:iillation of a
fourth wall sign on the Bank of Newpoi:t building and a requont to enlarge
one of the two existing ground signs so as to establish the sign as a multi -
tenant sign identifying secondary tenants of the. building. Total approved
signage.for the building was ,then as follows:.
One new 30 sq.ft. wall sign on the northerly side of t'he building;
Three previously existing ;100 sq, ft. wall . signs. on the north, east,
is Statement of Support
In accordance with Section 20.06.090 B of the Municipal Code, in arc'asr to
grant an exception permit,' the 'Planning Commission must find that: the
granting of such permit is necessary to protect a substantisal`property
right,, will not be materially detrimental to the health, safety, comfort, or.
general welfare of''persons residing in the neighborhood 'or detrimental or
injurious to p operty or improvements in the neighborhood, or to the general
welfare of the City.
In response to': the above' requirements, the applicant has submitted the
following statements in support of his application:
why wi.11 the . nrovosal ` not tie ' Gontkarx :to the nurUo-e Vf, the. Sian
0rdin4hce? The total square footage of 'sign area `along Coccot' Highway
is well within the limit sot bythe 'Sign Ordinance.
What exciwl,nual or extrordinaKycir,cimstances rare i.nyolr d? The
building has long been identified and recognized by existing signs.
Conversion 'to a multi -tenant. building requires{ additional identifica
Lion of new tenant.
Whx 'is an exception- pg it necessary_ to protect` a subatantl rc+ngrty
rip—ht? There is a substantial property right in giving the new tenant
sufficient p-ablic exposure, Client is trying to be recognized in a new
area: '
Why wiit the gr?.00gal °noC `l � ri®trimentnl ra 06 nelkbb=5; 0. The new
illuminated sign will be facing Coast Highway and Fashion 'xal:and,so•it
will have no effect, on the surrounding. residential neighborhood: The
new sign will `tie 'sm ller. than' ;'existing' signs' and, is in aasl€s with 'the
size of tho"buAIding.
beel f is Findings and RecolMmendation
It is staff's opinion that the pzoposed sign exception is a reasonable
request inasmuch as the total sign area will be less than would be permitted,;
under..,the Sign ?rdinance, and the additional signage will help identify the
new tenant The sign will be `o'riented .`'toward- East Coast ,P,1&hway. an& should
not, affect the `naarby 'rasidet tial' areas; ` F'iirthes the sign will be" cons is�::
tent .with the intent ''of the'' Ptanning`7commis'sxon at the ''tisoe ..:revocation ;of..'
us,
a . i'et snit '.,No', , '3 857 '` was consider` ed.. Staff recommends -'the' epprpvall - of r
Exception Permit No' Z9"(Amended)' and'suggests"that'-the Planning.'Cotamistion
take'," such 'acts on ,' auli f 8ct = tb the � f irid'ings : and condit2 ens 'of `> appiova2 -net,: `
forth ,jn the -attached Exhibit "A"
r+ .'t
PLANNING DEPARTMENT
JAMES D. HEWICKER, Director
By
SANDRA L; GENIS
Senior Planner
Attachments: Exhibit "A"
Vicinity Map
Excerpt.of Planning Commission Minutes Dated
August 20, •1987
Site Plea and Elevations
EXHIBIT "A"
FINDINGS AND C0NDITIONS OF APPROVAL, FOR
EXCEPTION PERMIT 11O, 29 (AMENDED)
1. That the proposed sign will be compatible.• with
surrounding land uses,
2. That the proposed sign will not have any sig-
nificant enviroruaental impact.
3. That the 'proposed signage and graphics are consis-
tent with the character and design of the building.
4. That the total n(Itinre footage of all. wall signs is
well below the maximurn permitted.
5. That the sign will, be oriented towards East Coast
Highway and will not affect the adjoining residen-
tial area.
6. That the approval of this exception permit is
consistent with the intent of the previously
established conditions of approval for Uso Permit
11o. 1857 concerning the protection of the adjoining
residential arch from light and glare generated
from the subject property.
7. That the granting of this exception will not be
contrary to the purpose of Chapter 20.06of the
Municipal Code, and will not be materially detrime-
ntal to the health, safety, comfort or general
welfare of persons residing in the neighborhood, or
detrimental or injurious to. property or improve-
ments in the neighborhood or to the general welfare
of the City.
That all signs shall coneorm with Chaptkxr.20.06 of
the Newport Beach 11uni.cipal Code,—
7. at trash receptacles for patronn shall : be
to ted in convenient .locations inside) and'outaide
the uilding.
B. That I washout, area for refute. "containers be
:-
provided n such a way so as to allow direct
drainage i o the v.wer systemand: not into the
bay, or storn dra,ns, unless otherwise approved by
t e Building artment.
That all mechan al c-quipment and trash areas
shall be screened.
10. That a minimum oY t4 parking spaprars shall be
provided on -site for €sm( /ee parking.
12. That the Planning 'crtmissi may.add to ur modify
condit Ions of approval of is use pa mit, or
the
recommend to, the City Counci the rilvrrcation of
this use permit, upon a de"e that the
operation which is the nubject of is ussts pormit,
s
causes Injury, or is detrimental: t;ho health,
-afety, peace, morals, com rt, or ge -,rra), u�rlfaro
of the. communit' .
12: That thin use permit shall expire unleas o-rci.sed
within 24 months from the date :',of .,apprr; l as
specified in' Section 20.80.096 A'of" the 3e xt
beach Municipal Code.
13. That a ,maximum of 13 tables and 26 seats shall be
Exception Permit No. 29 ° (Discussion),,,. .
_ear
.zt
No
.:;
Request to parmi.t the ;installation of d "Fourth we11'
P29
sign on, the. existing :Bank ;of Newjiort ,8,uildi.nq located:
'fhe ro $al _Adsx a
:DIstr ct Ino Inclu
£�
� ved
request to enlarge one of two cxiating`ground,�signs
located on the site so' as to establish said sign as a
multi tenant �"isign.;which identifies secondary tenants
w�i'.hin ttic 6nilding:;. rt ?
�
F-
-23-
1,0CATION: Parcel No. I of Parcel Map 152-�28,' 29
(Resuhdivision No. 659), located at 2101
East. Coast Highway, westerly of Avocado
Avenue, adjacent to Irvine Terr6ca.
ZOITr : C--1
APPLICAUT z
OWNER:
Bank, of Newport/Merrill Lynch Realty,
Newport Beach
Bank, of Newport, Newport Beach
The discussion was opened in'connection with this item,
and Mr. Joe Beasley appeared before tho Planning
Commission on behalf of the Heath Sign Company and the
applicant. Mr. Beasley stated that he has roviowed and
concurs with the findinga and conditions in Exhibit
etAe
Commissioner Pomeroy addressed the proposstd Illuminated
sign and he stated his 'concerns that the oign could
cause glare in the night view and in the site plane of
" nearby residents. Following discussion between
Commissioner Pomeroy and Mr. Heasley regarding the
illuminated sign, Chairman Person re6(x=ended a
condition that the illumination of the,proposed sign be
of less intensity than the existing wall sign facing
East Coast Ifighway on the •Bank of Newport building.
Mr. Beasley rotated that -he would agree with the
recommended condition.
There beingno' others desiring. to appear and; he heard,
the discussion was closed at this .time.
Commissioner Merrill stated his concerns regarding the
number of signs that could be installed on the Bank of
Newport Building. William Laycock, Current `Planning
Ftanager explained that'the Sign: -Ordinance requires ;an
Exception Permit if there would be more then:three wall
signs on the building, and he further commented that a
multi -tenant building '.may: - havd'. one. wall; sign', Par
business plus'one:25 square foot directory ;wall sign.
Further discussion followed -regarding the limitations'
1. of wail ''signs'' and ground :3igns within the `.' Sigfi
Ordinance:
I -lotion was made to approve Fxception Permit 110.;29
subject to *the findings and conditions in Exhibit "le"
including the addition of. Condition No,. "s which :would
state that the illumination of the propci.ned wall' sign
shall be lessintense than the mxisttTJ i luminateil .
r:a1 l sign'facing East . Co aF;t Highways, MONOn votdd on,
MOTION CARRIED. I
-24- i3
i�
�..s.. . c ur.i111N L1`11.71 VC'1
`K Pi7RLTC WORKS DEPARTMENT
yTRAFFIC ENGINEER
�I'iRE DEPARTMENT
X PLAN P VIFW DIVISION
-PARKS S RECREATION
_._ POLICE DEPARTMENT
1-lARI'NE SAFETY
—GRADING
X PLANS AT'3TACHFD (PLEASI: PJ-'1'pRN)
___ PLANS ON FILE, IN PLANNING Dr PT.
APPLICATION OF: Bank of. Newport/1•lerrill Lynch Real-ly
FOR: Exception Permit No. 29 (!'emended)
REQUEST TO: Request to amend a previously approved excr_ption hermit whirh
permi.tted the installation, of a fourth wall sign on the existing Bank of
Newport Rui.lding located in the C-1 District. Said 2pr.oval. also included the
enlarment of one existing around sign located on the citcr_sn .7r, to establish
said sign a, multi -tenant sign Which identifier, secondary tcnantri in the
building. The proposed amendment involves a reau(.".'t t:r'jpermit the
installation of an additional ten srpare foot wail f3l.�it ,..f,�f �the permitted
fourth wall sign, located on the northeasterly ride at .nl3, facing
East Coast Fligllway, which will bear. the Merrill Lynch Irq(-,
LOCATION: 21^l. Fast Coast Highway
REPORT PF.OUESTED BY: December 23, 1987
C01216ISSION REVIEW: January 7, 1988
coMMEr1Ts:�.��l.�,7,��,,,o.4a G....o»,o...�- A'. ,arr��.-� s-
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X ADVANCE PLANNING DIVISION
X�PUBLIC WORKS DEPARTMENT
TRAFFIC ENGINEER
FIRE DEPARTMENT
PLAN itEUIEW D VTSION
~PARKS & RECREATION
__ POLICE; DEPARTMENT
—MARINE :SAFETY
--GRADING
CITY OF NEWPORT BEACH
PLANNIIIG DEPARTMENT
PU-.N REV TDI REQUEST
Date Dec,,-,rlher 15, 1987
X PLANS ATTACHED (PLEASE RETURii)
PLANS OU FILE IN PLANNING DRPT.
APPLICATION OF: Bank. of. Newport/Merrill Lynch Realty
FOR: Exception Permit No. 29 (Anended)
PEQUEST TO: Request to amend a previously approved exception permit which
permitted the installation of a fourth wall sign on thE- oxi-sting Bank of
Nenort Building located in the C-1 District. Said approv:31 also included the
enlargement of one existing ground sign located on the sit,- no, as to establish
said sicin as multi. -tenant sign which identifies second-;) .y tenants in the
building. _T_he propos+.d amendment involves a reque tt to permit the
i;,stai1ation of an additional ten square foot wall f;i.n t.o the nrn!7tted
fourth wall, si2n, located on the northeasterly side of f.JW bui,lcli>q, facing
East Coast llighwav, which will hoar f-hn mnrrill i.vnr�h 1nnn r
L.G•CATInN: 2101. East Coast Highway
REPORT RrQUESTED BY: December 23, 1987
CrJ,MMISS.I.ON REVIEW: January 7, 1988
COMMENTS:
:
Signature
AD"Ji .^_I:.'I+I At3N riG DIVISION
X-PUB7,3.0 WORKS DEPARTMENT
rTRAFFI�C ENGINEER
—?IRE DEPARTMENT
X PLAN PEVIEW DIVISION
_�PARY, & RECREATION
_POLICE DEPARTMIENT
_MARINE SAPETY
—GP.AD I2TC,
CITY OF NEWPORT BEACH
PLANNING DEPARTMENT
PLAPJ REWEW REQUEST
Date Decr_rsber 15, 1987
X PLANS ATTACIIED (PLEASE R.ETZIRN)
PLANS ON FtLn IN PLANNx71C DEPT.
APPLICATION OF: Bank or Newport/Merrill Lynch Realty
FOR: Exc(Pt,{on Permit No. 29 (Amended)
REQUEST TO: 1"Z juest to amend a previously approved 2 i,on permit which
emitted the installation of a fourth wall sign on the existing Bank of.
Newport Building located in the C-1. District. Said a ,rc)v_al .11 so included the
enlar emc;nt of. one existing ground sign located on the 3it;r_ rry as to establish
said r;i.esn as multi-ten7nt sign which identifies seconele,7.7 -tenants in the
building,.wproposecl amendment involves a re:luent to P..Irmit the
installation of an additional ten scn,�are foot wall rirtr► �!'ri the prrrrittE�d
--
fourth wal.l. r,� iftn, l.ocatgd on the northeasterly side of t)jt; auildiny, facing
East Coant n.i.cThwa , which will bear. the Merrill Lynch logo..
X ADVA14CE PLANNING DIVISION
X
,-PUBLIC tons DEPARTMENT
TPAFFIC M GINEER
_+_FIRE DEPARTMENT
X PLAN P-VIE'll DIVISION
_ PARKS & RECREATION
POLICE DEPARTMENT
MARINE SAFETY
—GRADING
CITY JF VEWPORT BEACH
PLMG DEPART "1'
AH;I
PLPi'3 REVIEW °EQUFSi'
Date December 15, 1987
-
X PUOIS ATTACHED (PLEASrP RETURN)
PLANS ON F.T.L% IN PTAIRII?IG DEPT.
.'APPLICATION OF: Bank or Newport/Merrill Lynch Realty
FOR: Exception Permit No. 29 (Ar,+ended)
RrgUEST TO: Request to amend a previously approved excepticm err,it which
p�.rmitted the installation of a fourth wall sign on .the er.i.n�ti� Bank of
H2.Tort P.ui.ldina located in the C-1 District.. Said approval aleso included the
enlargement: of one existing ground sign located on the site Leo as to establish
said si-gr, as multi -tenant sign which identifies secondary tenants in i:he
building. The proposed amendment involves a request t�� permit the
installation of an additional ten nuu,are foot gall Dili n taco the permitted
fourth waI.l sign, located on the northeante..riz side of the i)iaildfng, facing
East Coast Highway, which will bear the Merrill. Lynch logs. _ f.
LOCATIOI:: 2101 East Coast Highway
REPORT PYQUESTED BY: December 23, 1987
CO'Q4ISSION PF.VIEW: January 7, 1988
C011MENTS:
Bank
of
Newpol-1.
December 4, 1987
City of Newport Beach
PO Box 1766
Newport Leach, CA 92658-8915
Gentlemen:
This letter authorizes John Howenstein, Incorporated to apply for
additional signage on the Bank of Newport building located at
2101 East. Pacific Coast Highway in Newport Beach. Said signage
to be approximately 10 square feet to accommodate a logo for the
Merrill Lynch sign. The final signage area to accommodate 18"
letters and a 38" x 38" logo. The total sign area to be
approximately 40 square feet.
Should you have any questions with regard to the above, please
contact the undersigned.
Sincerely,
11
BANK F T
RICHARD P. RITTER
Executive Vice President
Chief Financial Officer
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