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HomeMy WebLinkAbout2009-22 - Establishing Special Events Advisory CommitteeRESOLUTION NO. 2009 -22 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF NEWPORT BEACH ESTABLISHING A SPECIAL EVENTS ADVISORY COMMITTEE AND OUTLINING ITS STRUCTURE AND DUTIES. WHEREAS, the City Council receives many proposals for City financial or in -kind support of special events from non -profit organizations; and WHEREAS, the City Council does not have an established criteria for considering these requests; and WHEREAS, the City Council is not always confident that the benefit to the community is commensurate with the level of support being requested; and WHEREAS, the establishment of a committee of marketing professional could provide assistance in evaluating the benefits to the community, both tangible and intangible, of the special event; and WHEREAS, there is also a desire for advice on improving event coordination throughout the City and there is a need for a master calendar of major City events for both coordination and marketing; NOW, THEREFORE BE IT RESOLVED that the City Council of the City of Newport Beach establishes a Special Event Advisory Committee, as follows: Section 1: Membership /Structure A. The Committee shall be comprised of seven (7) persons appointed by the Mayor from applications received and from recommendations provided by the Economic Development Committee, Conference and Visitors Bureau, Chambers of Commerce, Restaurant Association, Film Festival, charitable groups, and other groups with an interest in special events in Newport Beach. The members should be professionals with experience in event organization and promotion, marketing including advertising, public relations, web marketing and brand development, as well as an understanding of the Newport Beach visitor base and the City's infrastructure and resources to support special events. Members need not be residents of Newport Beach. B. One committee member will be a representative of the Economic Development Committee. C. One committee member will be a representative of the Newport Beach Conference and Visitors Bureau. D. The Committee will be provided organization and staff support by the City and the Conference and Visitors' Bureau . E. The Committee will meet as needed, and all meetings will be noticed and open to the public. F. Committee members may not participate in the evaluation of a request made by an organization of which they are a member or by which they are employed or have been employed or compensated in any manner in the past two years. G. The Mayor shall name the Chairperson of the Committee from the list of approved members. The Chairman shall then organize the Committee as necessary to accomplish the assigned functions and duties. Committee appointees may be replaced after three (3) consecutive unexcused absences from Committee meetings. All members shall serve at the pleasure of the City Council. Section 2: Purpose & Responsibilities A. To recommend to the City Council criteria to be used in evaluating future requests for City support of an event. Criteria may include civic pride, building of the Newport Beach brand, financial return on investment through participant spending, community benefit, etc. B. To use the established criteria to evaluate the benefits, tangible and intangible, of special events and provide the City Council with professional advice on special events reviewed by the Committee. Special events qualifying for Committee evaluation will include those requesting City support of more than $20,000 in some combination of cash, in -kind services or fee waivers. City staff will determine which proposals will be forwarded to the Committee for review. C. To create a Citywide "Master Calendar of Special Events" and to provide advice on event coordination throughout the City so that event organizers, City businesses, residents and visitors can derive maximum benefit and minimum impact from such events in terms of economics, mobility, timing and effectiveness. D. The Committee will be purely advisory in nature, and will not make determinations as to the approval of any special event. That responsibility rests exclusively with the City Council. ADOPTED this 12"' day of May, 2009 ATTEST: CITY CLERK STATE OF CALIFORNIA } COUNTY OF ORANGE CITY OF NEWPORT BEACH } I, Leilani I. Brown, City Clerk of the City of Newport Beach, California, do hereby certify that the whole number of members of the City Council is seven; that the foregoing resolution, being Resolution No. 2009 -22 was duly and regularly introduced before and adopted by the City Council of said City at a regular meeting of said Council, duly and regularly held on the 12th day of May, 2009, and that the same was so passed and adopted by the following vote, to wit: Ayes: Henn, Rosansky, Curry, Gardner, Daigle, Mayor Selich Noes: None Absent: Webb Abstain: None IN WITNESS WHEREOF, I have hereunto subscribed my name and affixed the official seal of said City this 13th day of May, 2009. Newport City Clerk California (Seal)