HomeMy WebLinkAbout2014-02-04_9_Lido Village Revitalization-Desired and Necessary Mix of UsesBURNS, MARLENE
From: Burns, Marlene
Sent. Wednesday, January 15, 2014 3:09 PM
Subject: FW: Lido Village Revitalization- Desired and Neccessary Mix of Uses
Good afternoon,
Please find the attached correspondence received related to the LUEAA Committee and the GP /LCP Committee.
Thank you,
madene
Administrative Assistant, Community Development Department, City of Newport Beach
100 Civic Center Drive, Newport Beach, California 92660
Post Office Box 1768, Newport Beach, California 92658
949 - 644 -3232 1 F: 949- 644 -3229 1 E: MBurns @newportbeachca.zov I W: www.newportbeachca.gov
From: Denys Oberman [ mailto :dhoCclobermanassociates.com]
Sent: Wednesday, January 15, 2014 2:38 PM
To: eselich(cbroadrunner.com; ncardnerCalaol.com; kcurrvCcbnewoortbeachca.gov; Petros, Tony; Hill, Rush;
IdaigleCalaol.com; Mike Henn
Cc: Brandt, Kim; Brown, Leilani
Subject: Lido Village Revitalization- Desired and Neccessary Mix of Uses
PLEASE DISTRIBUTE THIS CORRESPONDENCE TO: CITY COUNCIL MEMBERS and GENERAL PLAN LAND USE
AMENDMENT COMMITTEE and LOCAL COASTAL PLAN UPDATE COMMITTEE
AND ENTER INTO THE PUBLIC RECORD.
Council:
Yesterday evening, approximately 40 citizens interested in the Lido Village revitalization attended the City
Council Study Session, at which the President of developer DJM Partners presented an overview of his plans
for redevelopment of the Lido Marina Viillage. We appreciated the presentation, as well as the Council's
thoughtful questions concerning
The project.
We are excited about the project and its prospective positive impact on the Lido /Balboa Penninsula area for
both the Commmunity and the City. However, we have some significant potential concerns which we request
be addressed.
1. The specific mix of uses as presented appears to be heading significantly "downscale" from those
described previously by DJM, and those which the Community has repeatedly indicated are synergistic
and compatible with how the city wishes to shop ,consume, entertain :
-The specific retail and upscale edgy boutiques described previously and embraced by the community
in prior presentations appear to have disappeared, in favor of "affordable eating and bakeries ", other
more "downscale" concepts which the Penninsula area already has more than its fair share of.
Brentwood Country Mart is NOT our vision of the Lido Village,while a nice modest strip.
-An "apothecary" was exhibited at the apex of the village corner. There is already a pharmacy /trinkets
shop right across the street. One is more than enough.
We request of the City, and will do the same of the Developer - - -NO BAIT AND SWITCH. The Penninsula
area has more demand for Upscale than just Lido, as does the surrounding community.
2. For clarity, we wish the city to direct that there be No Bars in Lido Village - -- -there is already over -
concentration of these uses in the Penninsula area, and the public and police have provided abundant
evidence and testimony as to the impacts.( we do understand that dining will have alcohol served, but
request no alcohol establishments serving food as ad hoc extension,which are in character and impact,
Bars.
The citizens of this community have been requesting for years that the city establish a Land Use plan at least
defining compatible and incompatible uses, and regulating concentration of uses so that undesirable
concentration is not permitted. This is a mature area in need of revitalization, not a blank massive plot of land
available for single developer subdivision, so this will only happen if the City does what most cities do in terms
of land use direction, to achieve a transformation and favorable outcome.
The Council will be reviewing Land Use element recommendations shortly. We have already made specific
testimony and recommendations to the Committees, which we request be passed along with the Committee's
deliverables to the Council.
We will be communicating the community's specific feedback and desires directly to the developer,DJM, and
others as well.
THE RIGHT MIX IS REQUIRED TO ESTABLISH A STRONG REVENUE BASE FROM THE RESIDENTS, TO
COMPLEMENT DESIRABLE VISITOR BASE, AND PROMOTE SUSTAINABLE ECONOMIC RE, WHILE PRESERVING
DESIRABLE CHARACTER AND DEMOGRAPHICS OF THE AREA.
THIS DIRECTION IS THE WIN /WIN FOR ALL STAKEHOLDERS.
Thank you for your consideration and assistance in facilitating a successful Revitalization outcome.
Lido and Penninsula residents:
Denys Oberman
Linda Klein
Cynthia Koller
Diane Dixon
Bettina Deininger
Willis Longyear
Drew Wetherholt
Cc: Coastal land use collation participants
Regards,
Denys H. Oberman, CEO
NOBERMAN
OBERMAN Strategy and Financial Advisors
2600 Michelson Drive, Suite 1700
Irvine, CA 92612
Tel (949) 476 -0790
Cell (949) 230 -5868
Fax (949) 752 -8935
Email: dho(o)obermanassociates.com
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