HomeMy WebLinkAbout18 - Legal Advertising for FY 2006-2007CITY OF NEWPORT BEACH
CITY COUNCIL STAFF REPORT
Agenda Item No. 18
June 27, 2006
TO: HONORABLE MAYOR AND MEMBERS OF THE CITY COUNCIL
FROM: City Clerk's Office
LaVonne M. Harkless, City Clerk
949 - 644 -3005, Iharkiess @city.newport- beach.ca.us
SUBJECT: LEGAL ADVERTISING BID FOR FISCAL YEAR 2006 -2007
RECOMMENDATION:
Accept the bid of the Daily Pilot and authorize a purchase order for the one -year period
of fiscal year 2006 -2007.
DISCUSSION:
Background:
Publication of the City's legal notices in a newspaper of general circulation is required
by law. During the last sixteen fiscal years the Daily Pilot has performed this function
for the City.
Notices inviting bids for a one -year period were sent to the Daily Pilot, the Orange
County Register/The Current, Newport News, and the Los Angeles Times. The
deadline for submitting bids was 4:00 p.m. on Friday, June 9, 2006. The Daily Pilot and
The Current (OC Register) were the only newspapers who submitted bids. Their bid
price, as well as circulation figures, are as follows:
Daily Pilot
The Current
$9.50 per column inch, per insertion
Min. rate per legal ad: $0.56 per line per
[Same rate as FY 1999 -2000, FY 2000-
day
2001, FY 2001 -2002, FY 2002 -03, FY
Rate per column inch beyond minimum:
2003 -04, FY 2004 -05 & FY 2005 -06]
$7.84 (.56 per line per day (14 lines per
column inch
Published daily Sunda — Saturday)
Published once a week (Friday)
Circulation:
Circulation:
Daily: 33,000
Paid Subscriptions: 3,413
Dist. and /or mailed within NB: 19,909
LEGAL ADVERTISING BID FOR FISCAL YEAR 2006 -2007
June 27, 2006
Page Two
Based on their daily publication schedule and local circulation, I am recommending that
the contract be awarded to the Daily Pilot. Using a newspaper that publishes daily
allows the City more flexibility in meeting legal noticing requirements. In general, most
of the City's public hearing notices require publishing ten (10) days prior to the hearing
date, and oftentimes relatively short notice is provided about the need to advertise. If
timing permits, we try to publish most of our legal notices on Saturday to take
advantage of the highest circulation possible.
The Daily Pilot will continue to abide by all agreements previously made as far as
complimentary copies, pick -up service for all advertising needs, accepting emergency
copy insertions to meet legal requirements, and publishing the Council agenda
summary at no charge.
Environmental Review: Not applicable.
Public Notice:
The Notice Inviting Bids was published in The Daily Pilot on Saturday, May 27, 2006
and Saturday, June 3, 2006. The Notice was also posted on the public bulletin board at
City Hall on Wednesday, May 24, 2006.
Submitted by:
A, �-� M, /",
LaVonne M. Harkless, City Clerk
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