HomeMy WebLinkAboutRestaurant Association BID Agenda Packet 03/25/2015CITY OF NEWPORT BEACH
RESTAURANT
ASSOCIATION AGENDA
1131 Back Bay Drive, Newport Beach, 92660
Annual Board Meeting at the Back Bay Bistro,
Newport Dunes Resort
March 25, 20159:30 AM
BUSINESS IMPROVEMENT DISTRICT BOARD MEMBERS
Jim Walker, Chairman
Sheri Drewry, Vice Chairman
Thomas Giulioni, Treasurer
Alexandra Robinson, Secretary
Joe Campbell, Director
Stephen Joyce, Director
Dan Miller, Director
Cindy O' Shea, Director
Catherine Pavlos, Director
John Robinson, Director
Ronald Schwartz, Director
I. CALL MEETING TO ORDER
II. ROLL CALL
III. PUBLIC COMMENTS ON AGENDA ITEMS
Public comments are invited on agenda and non-agenda items generally considered to be within the subject
matter jurisdiction of the Committee. Speakers must limit comments to 3 minutes. Before speaking, we invite,
but do not require, you to state your name for the record. The Committee has the discretion to extend or
shorten the speakers' time limit on agenda or non-agenda items, provided the time limit adjustment is applied
equally to all speakers. As a courtesy, please turn cell phones off or set them in the silent mode.
IV. APPROVAL OF MINUTES
Approval of the Minutes
SUMMARY:
Review the draft meeting minutes from January 21, 2015 (handout at meeting).
RECOMMENDED ACTION:
Board to approve the draft minutes from the January 21, 2015 meeting
V. CURRENT BUSINESS
A. BID Financial Reports (Giulioni)
SUMMARY:
1. Discussion and analysis of the BID financials for January and February 2015.
2. Restaurant Week financial overview
RECOMMENDED ACTION:
1. Board to accept and file the BID financials for January and February 2015.
2. None
B. President's Report (Walker)
SUMMARY:
l Strategic plan update
l Membership Advisory Committee update
l Board member application process
RECOMMENDED ACTION:
None
C. Marketing and Industry Update (Peak)
SUMMARY:
l Dine Newport Beach Restaurant Week recap report
l Website update
l Public relations update
l Consumer & stakeholder communications
RECOMMENDED ACTION:
None
D. Annual Report (Walker / Peak)
SUMMARY:
l Proposed FY 2014-15 Annual Report (handout at meeting)
l Proposed FY 2015-16 Annual Plan (handout at meeting)
l Proposed FY 2015-16 Budget (handout at meeting)
RECOMMENDED ACTION:
Board to approve the proposed FY 2014-15 Annual Report, FY 2015-16 Annual Plan and the FY
2015-16 Budget for submittal to the City Council.
VI. NBRA BID ANNOUNCEMENTS OR MATTERS WHICH MEMBERS WOULD LIKE PLACED ON A FUTURE
AGENDA FOR DISCUSSION, ACTION OR REPORT (NON-DISCUSSION ITEMS)
VII. PUBLIC COMMENTS ON NON-AGENDA ITEMS
Public comments are invited on agenda and non-agenda items generally considered to be within the subject
matter jurisdiction of the Committee. Speakers must limit comments to 3 minutes. Before speaking, we invite,
but do not require, you to state your name for the record. The Committee has the discretion to extend or
shorten the speakers' time limit on agenda or non-agenda items, provided the time limit adjustment is applied
equally to all speakers. As a courtesy, please turn cell phones off or set them in the silent mode.
VIII. ADJOURNMENT
The NBRA BID is subject to the Ralph M. Brown Act. Among other things, the Brown Act requires that the NBRA BID be posted at least seventy-two
(72) hours in advance of each regular meeting and that the public be allowed to comment on agenda items before the NBRA BID and items not on the
agenda but are within the subject matter jurisdiction of the NBRA BID . The NBRA BID may limit public comments to a reasonable amount of time,
generally three (3) minutes per person.
It is the intention of the City of Newport Beach to comply with the Americans with Disabilities Act ("ADA") in all respects. If, as an attendee or a
participant at this meeting, you will need special assistance beyond what is normally provided, the City of Newport Beach will attempt to accommodate
you in every reasonable manner. If requested, this agenda will be made available in appropriate alternative formats to persons with a disability, as
required by Section 202 of the Americans with Disabilities Act of 1990 (42 U.S.C. Sec. 12132), and the federal rules and regulations adopted in
implementation thereof. Please contact the City of Newport Beach at least forty-eight (48) hours prior to the meeting to inform us of your particular needs
and to determine if accommodation is feasible at 949-644-3074 or nbrabid@newportbeachca.gov.
NEWPORT BEACH
ITEM TITLE: Approval of the Minutes
ITEM SUMMARY: Review the draft meeting minutes from January 21, 2015 (handout at
meeting).
RECOMMENDED
ACTION:
Board to approve the draft minutes from the January 21, 2015 meeting
CEQA Compliance:
NEWPORT BEACH
ITEM TITLE: BID Financial Reports (Giulioni)
ITEM SUMMARY: 1. Discussion and analysis of the BID financials for January and February
2015.
2. Restaurant Week financial overview
RECOMMENDED
ACTION:
1. Board to accept and file the BID financials for January and February
2015.
2. None
CEQA Compliance:
ATTACHMENTS:
Description
NBRA BID Financial Reports for January & February 2015
Feb 28, 15
ASSETS
Current Assets
Checking/Savings
Bill.com Money Out Clearing -1,016.04
1010 · Bank Balance 85,769.87
Total Checking/Savings 84,753.83
Accounts Receivable
1310 · Accounts Receivable
Bad Debt A/R -9,055.17
1310 · Accounts Receivable - Other -5,384.27
Total 1310 · Accounts Receivable -14,439.44
Total Accounts Receivable -14,439.44
Other Current Assets
1320 · Undeposited Funds -400.00
1400 · Receivable - Riot Creative Imag 500.00
1410 · Receivable - RW Sponsorship 1,500.00
1420 · Receivable - RW Participation 1,317.60
Total Other Current Assets 2,917.60
Total Current Assets 73,231.99
Other Assets
AR Clearing -1,929.96
Total Other Assets -1,929.96
TOTAL ASSETS 71,302.03
LIABILITIES & EQUITY
Liabilities
Current Liabilities
Accounts Payable
2000 · Accounts Payable -1,000.00
Total Accounts Payable -1,000.00
Total Current Liabilities -1,000.00
Total Liabilities -1,000.00
Equity
3900 · Retained Earnings 18,406.30
Net Income 53,895.73
Total Equity 72,302.03
TOTAL LIABILITIES & EQUITY 71,302.03
2:12 PM Restaurant Association Business Improvement District
03/11/15 Balance Sheet
Cash Basis As of February 28, 2015
Page 1
Jan - Feb 15
Ordinary Income/Expense
Income
4000 · NBRA Income
4010 · Member Assessment 2,793.37
4015 · Late Fees -2,887.33
Total 4000 · NBRA Income -93.96
4500 · NBRW Income
4520 · Restaurant Week
Event Participation 11,337.80
Total 4520 · Restaurant Week 11,337.80
Total 4500 · NBRW Income 11,337.80
Total Income 11,243.84
Gross Profit 11,243.84
Expense
6000 NBRA Expenses
6170 Media Advertising Campaign 3,706.72
6190 Website Database Maintenen 28.34
6230 Phone Reservation System 202.68
6240 Public Relations 3,385.79
6290 Marketing Consultation 6,000.00
6310 Operational Reimbursement 1,206.75
6350 · Bank Service Charges 16.04
Total 6000 NBRA Expenses 14,546.32
7000 NBRW Expenses
7100 Campaign Marketing Expense 31,570.10
7150 Campaign Operational expe 3,200.00
Total 7000 NBRW Expenses 34,770.10
8000 Prior Year Expense
Bad Debt(Assessment Write-off)-11,037.62
Bad Debt(Finance Chg Write-off)-9,230.83
Total 8000 Prior Year Expense -20,268.45
Total Expense 29,047.97
Net Ordinary Income -17,804.13
Net Income -17,804.13
12:56 PM Restaurant Association Business Improvement District
03/10/15 Profit & Loss
Cash Basis January through February 2015
Page 1
Feb 28, 15
Beginning Balance 99,542.76
Cleared Transactions
Checks and Payments - 10 items -49,575.88
Deposits and Credits - 16 items 21,791.54
Total Cleared Transactions -27,784.34
Cleared Balance 71,758.42
Uncleared Transactions
Checks and Payments - 2 items -731.50
Deposits and Credits - 9 items 14,742.95
Total Uncleared Transactions 14,011.45
Register Balance as of 02/28/2015 85,769.87
New Transactions
Deposits and Credits - 2 items 1,597.00
Total New Transactions 1,597.00
Ending Balance 87,366.87
12:25 PM Restaurant Association Business Improvement District
03/10/15 Reconciliation Summary
1010 · Bank Balance, Period Ending 02/28/2015
Page 1
Type Date Num Name Clr Amount Balance
Beginning Balance 99,542.76
Cleared Transactions
Checks and Payments - 10 items
General Journal 01/08/2015 AJE13 X -13,227.60 -13,227.60
General Journal 01/09/2015 AJE14 X -5,000.00 -18,227.60
General Journal 01/15/2015 AJE15 X -16.04 -18,243.64
General Journal 01/23/2015 AJE27 X -6,270.00 -24,513.64
General Journal 01/28/2015 AJE28 X -6,549.00 -31,062.64
General Journal 02/04/2015 AJE29 X -2,795.00 -33,857.64
General Journal 02/09/2015 AJE31 X -12,468.60 -46,326.24
General Journal 02/24/2015 AJE32 X -1,202.68 -47,528.92
General Journal 02/26/2015 AJE34 X -1,787.50 -49,316.42
General Journal 02/27/2015 AJE26 X -259.46 -49,575.88
Total Checks and Payments -49,575.88 -49,575.88
Deposits and Credits - 16 items
General Journal 01/01/2015 AJE18 X 758.75 758.75
General Journal 01/01/2015 AJE18 X 1,900.00 2,658.75
Deposit 01/19/2015 X 1,466.00 4,124.75
Deposit 01/21/2015 X 570.00 4,694.75
Deposit 01/22/2015 X 729.00 5,423.75
Deposit 01/26/2015 X 1,084.75 6,508.50
Deposit 01/26/2015 X 5,350.00 11,858.50
Deposit 01/27/2015 X 1,132.00 12,990.50
Deposit 01/28/2015 X 360.00 13,350.50
Deposit 01/29/2015 X 622.00 13,972.50
Deposit 02/02/2015 X 3,244.00 17,216.50
Deposit 02/03/2015 X 1,446.00 18,662.50
General Journal 02/04/2015 AJE30 X 16.04 18,678.54
Deposit 02/06/2015 X 63.00 18,741.54
Deposit 02/13/2015 X 2,050.00 20,791.54
General Journal 02/26/2015 AJE33 X 1,000.00 21,791.54
Total Deposits and Credits 21,791.54 21,791.54
Total Cleared Transactions -27,784.34 -27,784.34
Cleared Balance -27,784.34 71,758.42
Uncleared Transactions
Checks and Payments - 2 items
General Journal 08/05/2014 FC14...-331.50 -331.50
Sales Receipt 11/18/2014 1 Bistro Le Crillon -400.00 -731.50
Total Checks and Payments -731.50 -731.50
Deposits and Credits - 9 items
General Journal 08/05/2014 FC14...1,558.45 1,558.45
General Journal 11/18/2014 AJE2 Bistro Le Crillon 800.00 2,358.45
Deposit 02/09/2015 4,055.00 6,413.45
Deposit 02/10/2015 285.00 6,698.45
Deposit 02/17/2015 1,351.25 8,049.70
Deposit 02/23/2015 55.00 8,104.70
Deposit 02/25/2015 3,500.00 11,604.70
Deposit 02/26/2015 2,554.25 14,158.95
Deposit 02/27/2015 584.00 14,742.95
Total Deposits and Credits 14,742.95 14,742.95
Total Uncleared Transactions 14,011.45 14,011.45
Register Balance as of 02/28/2015 -13,772.89 85,769.87
New Transactions
Deposits and Credits - 2 items
Deposit 03/03/2015 935.00 935.00
Deposit 03/05/2015 662.00 1,597.00
Total Deposits and Credits 1,597.00 1,597.00
Total New Transactions 1,597.00 1,597.00
12:26 PM Restaurant Association Business Improvement District
03/10/15 Reconciliation Detail
1010 · Bank Balance, Period Ending 02/28/2015
Page 1
Type Date Num Name Clr Amount Balance
Ending Balance -12,175.89 87,366.87
12:26 PM Restaurant Association Business Improvement District
03/10/15 Reconciliation Detail
1010 · Bank Balance, Period Ending 02/28/2015
Page 2
Date Source Name Memo Account Paid Amount
AAA Flag & Banner Mfg. Co., Inc.
02/09/2015 AAA Flag & Banner Mfg. Co., Inc.Street Pole Banners 7100 Campaign Marketing E...8,283.60
Total AAA Flag & Banner Mfg. Co., Inc.8,283.60
Adsavvy, Inc.
02/04/2015 Adsavvy, Inc.Distribution of NBRA marketing...7100 Campaign Marketing E...1,000.00
Total Adsavvy, Inc.1,000.00
Bank of America
01/15/2015 Bank of America Bank Service Charge 6350 · Bank Service Charges 16.04
Total Bank of America 16.04
California Restaurant Association
10/24/2014 California Restaurant Association ASDUES09/01/2014 to 08/31/2...6240 Public Relations 300.00
Total California Restaurant Association 300.00
CBS Radio01/09/2015 CBS Radio Restaurant Week On-Air Prom...7100 Campaign Marketing E...5,000.00
Total CBS Radio 5,000.00
Corona del Mar BID
07/15/2014 Corona del Mar BID transfer member pmt to NBRA ...Suspense 331.50
Total Corona del Mar BID 331.50
Dining Out
09/11/2014 Dining Out Summer/Fall 2014 DiningOut ...6170 Media Advertising Cam...9,000.00
01/23/2015 Dining Out Full Page Ad 7100 Campaign Marketing E...2,000.00
Total Dining Out 11,000.00
Firebrand Media, LLC
02/04/2015 Firebrand Media, LLC Advertising and promo card ins...7100 Campaign Marketing E...1,795.00
02/09/2015 Firebrand Media, LLC Advertising inserts in Laguna B...7100 Campaign Marketing E...1,630.00
02/09/2015 Firebrand Media, LLC E-Newsletter Blasts 7100 Campaign Marketing E...75.00
02/09/2015 Firebrand Media, LLC Advertising inserts in Newport ...7100 Campaign Marketing E...1,930.00
Total Firebrand Media, LLC 5,430.00
Golden Communications, Inc.
07/17/2014 Golden Communications, Inc.June 6190 Website Database Mai...169.00
10/29/2014 Golden Communications, Inc.Monthly Maintenance / Adminis...6190 Website Database Mai...169.0010/29/2014 Golden Communications, Inc.Monthly Maintenance / Adminis...6190 Website Database Mai...169.00
Total Golden Communications, Inc.507.00
Locale Magazine
01/28/2015 Locale Magazine Full Page Ad, Side Banner Ad, ...7100 Campaign Marketing E...2,499.00
Total Locale Magazine 2,499.00
Los Angeles Times
01/23/2015 Los Angeles Times Full Page Ad 7100 Campaign Marketing E...1,520.00
Total Los Angeles Times 1,520.00
Marinella Len
02/26/2015 Marinella Len Design, Revisions, Production, ...7100 Campaign Marketing E...1,787.50
Total Marinella Len 1,787.50
Michelle St. Amour
02/24/2015 Michelle St. Amour Restaurant Recruitment for 20...7150 Campaign Operational...1,000.00
Total Michelle St. Amour 1,000.00
Newport Beach & Company
08/04/2014 Newport Beach & Company Polly Peak Consulting 6290 Marketing Consultation 5,000.0008/04/2014 Newport Beach & Company Marketing agency fee 6290 Marketing Consultation 1,000.00
08/04/2014 Newport Beach & Company Operating Expenses 6310 Operational Reimburse...776.46
08/04/2014 Newport Beach & Company Liability Insurance 6310 Operational Reimburse...142.30
09/26/2014 Newport Beach & Company Polly Peak Consulting 6290 Marketing Consultation 5,000.00
09/26/2014 Newport Beach & Company Marketing agency fee 6290 Marketing Consultation 1,000.00
09/26/2014 Newport Beach & Company Operating Expenses 6310 Operational Reimburse...776.46
09/26/2014 Newport Beach & Company Liability Insurance 6310 Operational Reimburse...142.30
12/02/2014 Newport Beach & Company Polly Peak Consulting 6290 Marketing Consultation 5,000.00
12/02/2014 Newport Beach & Company Marketing agency fee 6290 Marketing Consultation 1,000.00
12/02/2014 Newport Beach & Company Operating Expenses 6310 Operational Reimburse...776.46
12/02/2014 Newport Beach & Company Liability Insurance 6310 Operational Reimburse...142.30
12/02/2014 Newport Beach & Company Polly Peak Consulting 6290 Marketing Consultation 5,000.00
12/02/2014 Newport Beach & Company Marketing agency fee 6290 Marketing Consultation 1,000.00
12/02/2014 Newport Beach & Company Operating Expenses 6310 Operational Reimburse...776.46
12/02/2014 Newport Beach & Company Liability Insurance 6310 Operational Reimburse...142.30
12/02/2014 Newport Beach & Company Polly Peak Consulting 6290 Marketing Consultation 5,000.00
12/02/2014 Newport Beach & Company Marketing agency fee 6290 Marketing Consultation 1,000.00
12/02/2014 Newport Beach & Company Operating Expenses 6310 Operational Reimburse...776.46
1:58 PM Restaurant Association Business Improvement District
03/10/15 Expenses by Vendor Detail
Cash Basis July 2014 through February 2015
Page 1
Date Source Name Memo Account Paid Amount
12/02/2014 Newport Beach & Company Liability Insurance 6310 Operational Reimburse...142.30
12/23/2014 Newport Beach & Company Marketing Director Fee, Market...6290 Marketing Consultation 5,000.0012/23/2014 Newport Beach & Company Marketing Director Fee, Market...6290 Marketing Consultation 1,000.00
12/23/2014 Newport Beach & Company Marketing Director Fee, Market...6310 Operational Reimburse...776.46
12/23/2014 Newport Beach & Company Marketing Director Fee, Market...6310 Operational Reimburse...142.30
01/08/2015 Newport Beach & Company Marketing Director Fee, Market...6290 Marketing Consultation 5,000.00
01/08/2015 Newport Beach & Company Marketing Director Fee, Market...6290 Marketing Consultation 1,000.00
01/08/2015 Newport Beach & Company Marketing Director Fee, Market...6310 Operational Reimburse...776.4601/08/2015 Newport Beach & Company Marketing Director Fee, Market...6310 Operational Reimburse...142.30
01/08/2015 Newport Beach & Company Dine NB Launch Event, Dine N...6170 Media Advertising Cam...3,706.72
01/08/2015 Newport Beach & Company Dine NB Launch Event, Dine N...6240 Public Relations 2,285.79
01/08/2015 Newport Beach & Company Dine NB Launch Event, Dine N...6310 Operational Reimburse...138.92
01/08/2015 Newport Beach & Company Dine NB Launch Event, Dine N...6190 Website Database Mai...28.34
01/08/2015 Newport Beach & Company Dine NB Launch Event, Dine N...6310 Operational Reimburse...149.07
Total Newport Beach & Company 54,740.16
Noble Studios
09/30/2014 Noble Studios NBRA Website Design 6180 Website Development 23,000.00
Total Noble Studios 23,000.00
Orange Coast Magazine
01/23/2015 Orange Coast Magazine Full Page Color Ad 7100 Campaign Marketing E...2,750.00
Total Orange Coast Magazine 2,750.00
Riviera Magazine/Modern Luxury
01/28/2015 Riviera Magazine/Modern Luxury Riviera - Orange County - Janu...7100 Campaign Marketing E...1,300.00
Total Riviera Magazine/Modern Luxury 1,300.00
Speak Up Newport
01/28/2015 Speak Up Newport Table for 10 at Mayor's Dinner 6240 Public Relations 1,100.00
Total Speak Up Newport 1,100.00
Sprint
02/24/2015 Sprint Outstanding Phone Bill 6230 Phone Reservation Sys...202.68
Total Sprint 202.68
Vertical Marketing Network, LLC
01/28/2015 Vertical Marketing Network, LLC Share the Dish Rules Develop...7150 Campaign Operational...1,650.00
02/09/2015 Vertical Marketing Network, LLC Share the Dish Rules Develop...7150 Campaign Operational...550.00
Total Vertical Marketing Network, LLC 2,200.00
TOTAL 123,967.48
1:58 PM Restaurant Association Business Improvement District
03/10/15 Expenses by Vendor Detail
Cash Basis July 2014 through February 2015
Page 2